How many sizes do publicity color pages usually have?

There are three sizes

1. Advertising leaflets are printed in color pages, and the standard color page finished product size is 16K, and the color page finished product size is 285×21mm.

2. Color page typesetting method: When typesetting color pages, please place the text and other contents within 5mm of the cutting line, and the color pages will be more beautiful after cutting.

3. Color page style: horizontal color page (285×21mm), vertical color page (21×285mm), folded color page (folded in half, folded in purse or folded in organ).

Extended information:

Introduction to the publicity color page: The publicity color page is one of the important media in commercial activities. As a publicity way for the company's new products after listing, it has wide publicity, great strength and low cost! Publicity shows the image of things, and through the printing process with colors (single color or multiple colors), the form and function of a product or a thing are highlighted in a bright, lively and vivid way. It includes: colorpage design, plate making, printing, which is made by printing in the form of words and pictures, and is a publicity means to openly and widely transmit information to the public.

production method and cost:

1. Generally, the printed size is 21 X 285 CM, which is commonly known as "Big Sixteen Decks", and this size is smaller than A4(21 X 297)

2. Color-Page brochure, calculated by P, which means the beginning of English page, and an A4 paper is counted as 2 pages, which is similar to a book, and the front is counted as 1P, and the back is counted as 1P. Because you want to use the saddle stitch, that is, the staple of the stapler, you need to bind in the middle of the pages equally, so your sample must be divisible by 4, that is, it is best to have 8 pages, 12 pages, 16 pages, 18 pages, 22 pages, etc., and the binding price of other odd pages should be increased. I suggest you think about it.

3. The paper with different materials has different grams and prices. Generally, 2g coated paper is used for the cover of the sample, 157g coated paper is used for the inner page, and the cover is covered with plastic film. However, if the cover has a special process, such as bronzing, drumming, UV, etc., additional money is needed.

4. The quantity of 1, copies is relatively small, because the startup cost, plate making and other expenses should be spread equally to the price of each copy. It is suggested that about 3, copies are more economical.

5. As a printing agent, design advertising companies charge about 3 yuan design fee per p. Of course, there are many companies that claim to design and print directly for free. You should consider it yourself, and the key is whether you are satisfied with the proofing.

6. according to the machine (imported and domestic, monochrome overprint and 4 colors), the starting fee is different.

7. The price ranges from 2 to 4 yuan.

the design of leaflets can be divided into the following categories:

1. One-piece? Single-sheet is a simple printing publicity material, with 32 and 16 sheets, because this size is convenient to carry and economical. The shelf life of a single chip is not long, and it is suitable for fast and short-term advertising.

2. Book style? Books and periodicals are a kind of publicity printed matter that directly introduces goods. Generally, products are photographed and directly displayed to consumers, and the product content can be introduced in detail. It is usually bound into a book in the form of multiple pages, which is similar to the known arrangement form, but has more characteristics and personality than the known form. Most of them are printed in four colors, and the design specification is generally 16 carats.

3. accordion style? Usually in the form of folding, most of them are printed in four colors. The design specifications are generally 6-fold, 8-fold, 2-fold or 4-fold, and 16-fold, 2-fold or 3-fold. The intermediate content depends on the product characteristics. The design should be exquisite and beautiful as far as possible, and the products displayed should choose the most hanging angle, strive to be realistic and clear, the font is delicate and beautiful, and the tone and content are harmonious, with the ultimate goal of increasing the purchasing power of customers.

4. Bagging? In order to put a variety of product samples, it is designed as a sample with an inner bag, which is easy to refer to and carry.

the following points should be noted in the printing of leaflets:

(1) when printing on single page and spread, the specifications must be uniform and the colors must be consistent; If it spans more than two pages, the tone of the middle page shall be taken as the printing standard. ?

② There are many stickers, and they are printed in sequence.

③ when printing on the same page, if it is impossible to keep the whole tone uniform, local printing can be considered. ?

④ When printing leaflets, try to avoid using auxiliary materials to ensure the printing quality.

paper: there are 8g, 15g, 128g, 157g, 2g, 25g and so on. Besides coated paper, the types of paper can also be printed with offset paper and art paper.

Resources:

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