What does the blogger mean by rollover?

After the IP display function was launched on the network platform, some bloggers with purchasing and overseas life as their main content frequently "overturned". A platform travel blogger "Little Sydney is in Japan", the previous personal introduction was "living in Japan all the year round, an old aunt born after 90", but after IP display, the territory was Liaoning Province, and then the blogger quickly changed his nickname and profile. In addition, some bloggers whose main content is to share local life in different places have been found to have IP territories in the same city, and they have also been questioned about the unified registration and operation of marketing companies.

Wang Chi, the head of an Internet advertising company, said that it is an open secret in the industry that the content is separated from the actual location of bloggers. Some so-called "overseas bloggers" take buying and promoting products as a means of profit, and need to create a person's "personal design" abroad. The display of IP territoriality makes these people "show their true colors".

According to industry insiders, for many bloggers or marketing companies behind them, there is no "method" after displaying IP territory. Someone is eyeing the new way of IP proxy and changing the IP layout through proxy tools. This method has been "popular" in the industry recently, and related gray industries have also surfaced.

The principle of IP proxy is to "insert" a step in the previous process: the user first sends a request to publish information to the proxy server, and then the server forwards it to the station.

Searching for keywords such as "IP proxy" and "dynamic IP" on the e-commerce platform found that a large number of merchants are providing IP proxy services. Some sellers sell more than 400 pieces of baby, and the monthly fee of foreign IP agents ranges from 10 yuan to more than 20 yuan.

After QQ search related groups joined, in a group called "Dynamic IP Exchange", someone posted the message "Seeking dynamic foreign IP, the efficiency is more than 90%", and the group administrator said that proxy IP can be provided, with up to 32 regions and tens of thousands of IPS. The administrator also said in the group, "In the past month, the purchase of IP proxy tools has increased significantly."

"IP proxy is an important security protection tool, which has the functions of speeding up access, protecting private information, improving download speed and acting as a firewall. But it is also a double-edged sword, which is easily used by criminals to hide the whereabouts of crimes. " Liu Weijun, a professor at the New Crime Research Center of the People's Public Security University of China, once pointed out that since the IP address display function of the Internet platform went online, some users began to try their best to change their IP addresses for various reasons, which led to the popularity of paid IP proxy services.