Traditional Culture Encyclopedia - Travel guide - Introduction to Sichuan Bochong Group’s Bochum Group
Introduction to Sichuan Bochong Group’s Bochum Group
After more than ten years of hard work, by the end of 2011, Bochum Group had more than 80 wholly-owned or controlled operating subsidiaries, with total assets of 8.3 billion yuan, more than 5,200 employees, and annual sales revenue of 8.9 billion yuan.
In order to adapt to comprehensive sustainable development, Bochum Group has actively expanded out of Sichuan and faced the world. It has successively established Beijing strategic headquarters, Shanghai marketing headquarters, Chengdu operation headquarters, and established offices in Frankfurt, Toronto, Hong Kong and other places. The office has laid a solid foundation for the implementation of the group's globalization strategy.
Through years of accumulation, Bochum Group has brought together abundant natural resources, social resources and industrial resources, forming a good momentum of diversified and rapid development of manufacturing, automobile industry and real estate industry:
The Group’s manufacturing business is positioned to participate in global competition and become a global leader in the casting and forging industry. In order to achieve this goal, the company has adopted three parallel development strategies: self-construction, joint venture cooperation and mergers and acquisitions. In terms of self-construction, the first phase of the Haosheng project with an investment of 926 million yuan was put into production in December 2010; the second phase, with a total investment of 1.658 billion yuan, is expected to be completed and started in June 2013. By then, it will be the largest auto parts casting production in China. base.
In terms of joint venture cooperation, the Group signed a formal cooperation agreement with the German EB Company on April 11, 2012. The two parties will establish a joint venture in Sichuan to provide cylinder accessories for the third-generation EA888G3 engines of Audi and Volkswagen. In the initial stage, Production capacity is 1 million units. At the same time, the group reached a preliminary intention with the German Winter Company, the world's largest commercial engine block manufacturer, to establish a joint venture in Dujiangyan to produce engine blocks.
In terms of mergers and acquisitions, in April 2012, the group completed the acquisition of the Wuxi factory of the French Nandrolone Company and brought the company's production base in Wuxi under its ownership. In June 2012, the Group signed a final equity acquisition agreement with Wescat Industrial Group, a Canadian listed company with 110 years of operating history, to acquire 100% of the company's businesses in the United States, Canada, and the United States for US$245 million (including the purchase of equity and the assumption of debt). Seven factories and one R&D center in Hungary and China. This is the largest industrial merger and acquisition in the history of China and Canada, and the fourth largest merger and acquisition in the Chinese automobile industry. On July 13, 2012, a press conference for the project was held grandly in Chengdu. Zhang Meiying, Vice Chairman of the National Committee of the Chinese People's Political Consultative Conference, and Su Bo, Vice Minister of the Ministry of Industry and Information Technology respectively sent congratulatory letters to express their affirmation and congratulations on Bochum Group's acquisition of Weskart Industrial Group. Vice Chairman of Sichuan Province Governor Liu Jie attended the press conference.
According to the Group’s development strategy and the “Twelfth Five-Year Plan” for the manufacturing sector, it is expected that by the end of 2015, it will be able to achieve an annual production capacity of 1.1 million tons of various ferrous castings, non-ferrous metal castings and forgings. Achieve output value of 20 billion yuan.
The positioning of the Group’s automobile business is to be based in Sichuan and radiate to the Southwest, and strive to create a modern automobile 4S store cluster with “strong brand network, good profitability, excellent management talents, and leading corporate culture”, striving to become the largest automobile 4S store in Southwest China. Regional automotive service industry leader. By the end of 2011, it owned fifteen brands including Shanghai Volkswagen, FAW-Volkswagen, Shanghai Volkswagen Skoda, Beijing Hyundai, GM Buick, Dongfeng Nissan, FAW Mazda, Changan Mazda, etc., with sales in Mianyang, Deyang, Guangyuan, Leshan, Meishan, Yunnan, Sichuan There are more than 40 4S stores in Zhaotong, Shaanxi Hanzhong, Baoji and other places.
The group's real estate business carries the mission of providing services for the development and operation of the manufacturing and automobile industries of the group company, and actively prepares land resource reserves, civil engineering, landscaping and greening projects and post-production for the expansion of the manufacturing and automobile sectors. Property services and other preliminary supporting and post-service work. The real estate business has now formed a comprehensive industrial sector integrating real estate development, property services, landscape engineering, ecological agriculture and tourism and hotel industries.
The Group has always focused on the construction of corporate culture, and has successively established and improved party committees, trade unions, *** Youth League and women's organizations, giving full play to the functions of party and mass organizations. Pay attention to the construction of a system to protect the legitimate rights and interests of employees, enrich the amateur cultural life of employees, and improve the overall quality of employees. At the same time, the group is also enthusiastic about social welfare undertakings and has established a "Fund for Assistance to Employees in Need", actively donates money and materials to the society, has the courage to assume social responsibilities, and has established a good corporate image.
Leaders keep surpassing. In the test of the market, Bochum people, with an inclusive, tolerant and open mind, achieve the Bochum Group's development goals of specialization, modernization, internationalization and collectivization, and unswervingly and passionately move towards the goal of "covering the world and expanding Hong Kong". The vision of "leading a century" is making strides forward.
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