Traditional Culture Encyclopedia - Travel guide - Professional Training Objectives and Curriculum of Tourism Management Department of Tianjin University of Commerce
Professional Training Objectives and Curriculum of Tourism Management Department of Tianjin University of Commerce
Training objective of Tourism Management Department: This major aims at quality education with solid foundation, strong ability and wide adaptability, and cultivates compound advanced applied talents with knowledge structure, business operation ability and professional accomplishment required by modern tourism. Founded in 1985, this major is one of the first undergraduate majors in tourism management in China. Tourism management major is now a characteristic major of the Ministry of Education and a brand major of Tianjin. It is a designated registration and training unit for the qualification examination of tour guides of Tianjin Tourism Bureau, and is also the executive director of Tianjin Tourism Association and the vice president of the Tourism Education Branch. In 211, the teacher of this major was? World Tourism Organization (UNWTO) Asia-Pacific Tourism Officials Training Course? Teaching. Main courses: management, accounting, financial management, marketing, management information system, introduction to economic law, microeconomics, macroeconomics, statistics, introduction to tourism, travel agency management, tourism planning and development, tour guide business (including tour guide simulation), introduction to hotel management, management of tourist attractions, tourism services, exhibition economy and management, tourism geography, tourism economics, professional English, tourism regulations, etc. Tourism route design and development, cruise management, tourism planning, tourism landscape design, catering management, entertainment management, tourism culture, club management, etc. Length of schooling: Four-year undergraduate degree: Employment destination of bachelor of management graduates: graduates of this major can work in tourism and related industries, including the operation and management of travel agencies, online travel enterprises with new formats, tourist attractions, exhibition management and planning companies, postal shipping companies, hotels, various tourism organizations, as well as the teaching and scientific research work of tourism management majors in colleges and universities, the work of tourism industry administrative departments and institutions, tourism media editors and journalists. This major has both academic degree of Master of Tourism Management and professional degree of Master of Tourism Management (MTA), which can provide a platform for college students to further their studies. Original title: professional introduction article source: /bkjy/zyjs.htm
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