Work hard in Hunan

Dragging a "house" to travel is a different kind of scenery nowadays. Driven by multiple factors such as the pursuit of health and closeness to nature, RV travel and outdoor camping have enriched people's new travel experiences and become hot spots for consumption. The tourism equipment manufacturing industry, represented by RV camping, is becoming a new economic growth point for the tourism industry -

The RV trip is romantic throughout the summer

"Prairie Silk Road·RV Culture "Ten Thousand Miles of Journey" Grassland Camping

Yizhaogou Happy Car Dealer Guangming Village Campground

Shanshan Campground

Guangming Village Campground Tent Festival

Nanyue Hongxing Village RV Campground

During the trip

Juzizhou RV Campground

Except for the signature, the pictures and texts in this edition are all by the Hunan Provincial Department of Culture and Tourism Provided

Meng Jiaoyan

Bring tents, speakers, cameras, love...

Bring everything related to camping to start a summer RV trip trip.

This is an ordinary weekend, starting from Changsha Guangming Village RV Campground, driving an RV to "escape" the urban concrete forest, heading south, towards the long-famed "Erhai Lake" in Hunan - Baiyun Lake. gallery.

"House on Wheels" does not lack the warmth of home. Inside the tall car, bedrooms, living rooms, kitchens, bathrooms, and a complete set of home facilities are all available. There are 6 relatives and friends living in one car, so it is not crowded.

The RV living room is full of creativity. On one side are two short sofas sitting opposite each other, with four people sitting around the coffee table, making it comfortable to talk; on the other side is a flexible activity area where two people can dance at the same time. The kitchen is equipped with a car refrigerator, microwave oven, and induction cooker, making it easy to cook delicious meals. The view inside the car is wide, and you can see the scenery all the way through the large windows while lying on the bed at the rear of the car. Driving companions, enjoy the beautiful scenery along the road and discover surprises that may appear at any time.

Traveling in an RV carries a home like a harbor while stopping and chasing green mountains and green waters.

After about 4 hours, the car arrived at Chenzhou, the "City in the Forest", recharged water at the Wangxianling Wanteng RV Campground, took a short rest, and continued to the destination of the trip - Hunan's "Erhai Lake" "Bailang Town, Dongjiang Lake Scenic Area, Zixing City".

Bailang is adjacent to the mountains and the lake, and is covered by lush forests. The car merrily traveled along the East Jianghu Lake Road in Bailang Town. The air conditioner was turned off, the car windows were opened, the mountain breeze was blowing, and the waves of bamboo rolled overhead. As far as the eye can see, there is an endless lake, with islands of different shapes like pearls inlaid in the turquoise water.

Lakes, mountains, forests, and trees make people feel happy. The fruity and cool breath of the mountains pours into the car, making people want to stop at any time. This is a standardized avenue for self-driving tourism in China with beautiful scenery around the lake. The guide signs for leisure fruit picking on the roadside intimately inform self-driving tourists of the melon and fruit picking areas along the route and their picking times.

Following the signs, we found the summer orange, loquat, and bayberry orchards, with dense fruits hanging all over the branches. Bailang Town is the hometown of small fruits and the origin of Dongjiang fish. It is an "Internet celebrity" check-in place for gourmets. Pick baskets of fruits, and then select a few swimming salmon, herring, and fish in Bailang Town to prepare fresh ingredients for dinner.

As the sun sets in the west, the lake reflects the rays of light, adding an air of fairyland to the white corridor. Several RVs that also came from afar stopped and camped in Bailang Village.

As the glow gradually dimmed, the lights in the RV and tents turned on. Someone set up a projector and started watching an outdoor movie, and the grilled fish on the barbecue was squeaking. Spread out the picnic mat and a lakeside picnic party begins.

Photography enthusiasts, outdoor camping experts, astronomy enthusiasts... it is not easy for a group of people to get together. Music, beer, fragrant tea, interesting souls gathered together, whether it was drinking wine and talking, or making tea and discussing Taoism.

On summer nights, the lake breeze and the mountain breeze sometimes interweave, with a slight chill. The ultimate charm of the RV often appears at this moment. Mountains, lakes, villages, B&Bs, people and scenery are all bathed in an indescribable starry sky. The novelty, excitement, safety and comfort of a night in the wild, an RV can fulfill all your fantasies.

Lying quietly in the car, the moonlight shines through the sunroof, and the sound of wind reaches my ears. At this point, everything is just like the old song "Hotel California" sings, you can check out at any time, but you can never bear to leave.

Links

Hunan Characteristic RV Camping Base

●Guangming Village RV Camping Ground, Wangcheng District, Changsha City

Guangming Village Camping Ground covers an area Covering an area of ??nearly 800 acres, the area has distinct features of "mountains, water, and fields". There are various types of self-propelled and trailered RVs, and it provides RV rentals, leisure accommodation, camping, charging and watering, open-air self-service barbecues, and small and medium-sized meetings. Reception and other services. The camp was awarded the "Five-Star Automobile Self-Driving Sports Camp" by the State Sports General Administration.

●Nanyue Hongxing Village RV Campground

Nanyue is one of the most popular areas for domestic tourists to travel by car and RV camping. Nanyue Hongxing Village RV Campground has 5 RV spaces, which can accommodate 20 tent camping at the same time, while meeting the needs of accommodation, catering, leisure, entertainment and other needs.

●Xinning County Shanshan Chili Peak RV Campground

Shanshan Chili Peak RV Campground is located in the Chili Peak Scenic Area (Liu Ancestral Hall Scenic Area), the core scenic area of ??Xinning County, Shaoyang. A great place to watch the sunrise over the sea of ??clouds. The mountain is known as the "Soul of Danxia" and is a world natural heritage and a world cultural heritage. Among them, Chili Pepper Peak Scenic Area is the earliest scenic spot developed in the mountains. It mainly includes Chili Pepper Peak, Camel Peak, Linjiazhai, Egong Village, Candle Peak, Yixiantian, Longkou Chaoyang and other scenic spots.

●Shaoshan Hotel RV Campground

Shaoshan Hotel RV Campground is located near Mao Zedong’s former residence in Shaoshan Scenic Area. It has a fresh and elegant environment and is a touchstone for the integrated development of red tourism and RV camping. The camp has complete supporting facilities and services, bringing more leisure and accommodation options to tourists, and also provides a feasible development plan for innovative business formats in red tourism scenic spots across the country.

●Changsha Juzizhou RV Campground

Changsha Juzizhou RV Campground is currently the only waterfront RV campground in Changsha, integrating urban ecology, sports and culture. With green grassland, riverside beach and beautiful scenery, the campground has complete services and has different styles of RV campsites to meet various camping needs.

●Zhaoshan International RV Campground

Zhaoshan International RV Campground is located in Yuping Village, Zhaoshan Demonstration Zone, Xiangtan, with convenient transportation and good ecology. The total investment of the project is about 1 billion yuan. In the first phase, 300 acres have been developed, with 138 RV campsites built, 101 of the latest RVs of various types, and 12 wooden houses. It is a tourist reception service center, RV campsites, and self-driving campsites. It is a complex international RV camping park that integrates various functions such as accommodation, light luxury tent campsites, ecological wooden house tree houses and sports, leisure, catering, training and other supporting functions.

●Yangsha Lake International RV Resort Base

Yangsha Lake International RV Resort Base is located in Chenguan Town, Xiangyin County. South of Dongting, deep in the reeds, you can see egrets flying together. . The tent camping area and lakeside cabins are unique, focusing on camping, expansion training, outdoor recreation and summer camps.

●Xiangshan Longfeng International RV Camping Base

Xiangshan Longfeng International RV Camping Base is located in Xiangshan National Forest Park, Ningxiang. The wooden villa area, RV camping area, and tent area are built along the mountains. , equipped with children's playground and expansion training base, water and electricity piles are all available to ensure the supply of RVs. The tent area is adjacent to the food street. BBQ, music, and bar, you can party until late at night.

(Compiled by Meng Jiaoyan)

Opinion

Leading the supply of tourism equipment and promoting the return of cultural tourism consumption

In the post-epidemic era, RVs, camping, etc. New tourism formats are favored by more and more people, and the consumption potential of tourism equipment is accelerating. Aiming at the huge market space for tourism equipment, our province has innovated to promote cross-border integration of tourism and equipment manufacturing, complementing each other's advantages, and Hunan's tourism equipment manufacturing industry has emerged as a new force.

Hunan Province has a complete range of manufacturing industries and has unique basic conditions and comparative advantages in the fields of automobiles, ships, aerospace, rail transit equipment and other fields. In recent years, the Hunan Provincial Department of Culture and Tourism and the Chinese Academy of Social Sciences have released the first domestic comprehensive research report on the development of tourism equipment, the "2018 China Tourism Equipment Manufacturing Development Report", which clarified the classification standards of tourism equipment for the first time and improved the The branding and internationalization level of Hunan's tourism equipment industry. Compile the "Hunan Province Self-Driving RV Campground Development Plan" to determine the strategic spatial layout of camping tourism development and actively promote the combination of self-driving tourism needs and characteristic resources. The tourism equipment and outdoor camping branch of the Hunan Provincial Tourism Association was established to stimulate new vitality in Hunan tourism innovation and entrepreneurship. Our province holds the Hunan International Tourism Festival in Zhuzhou City, focusing on industrial tourism and tourism equipment, giving full play to the open platform advantages of the Chang-Zhutan "Made in China 2025" pilot demonstration city cluster, and following the principle of introducing new standards + developing new products + introducing new equipment ideas to promote the research and development of industrial tourism products and the development of tourism equipment manufacturing industry in our province. Hunan Tourism Industry Expo and Tourism Equipment Exhibition, Southern Camping Conference and other festivals are held every year, becoming an important platform for tourism exchanges among RV enthusiasts, forming a centralized exhibition, sales and ordering boom for tourism equipment in our province. At present, our province has cultivated a number of high-tech, environmentally friendly tourism equipment manufacturing enterprises such as Earth Warehouse, Yaguang Technology, Shanhe Technology, and Xingtong RV.

Chen Xianchun, Director of the Hunan Provincial Department of Culture and Tourism, pointed out that tourism itself is a way of life, and any related fields and industries that can satisfy tourists’ travel lifestyle will stimulate and release new consumption potential, thus forming Huge tourism market demand.

In recent years, this huge tourism market demand has been superimposed on the equipment manufacturing field, prompting the tourism equipment manufacturing industry to quickly become a new hot spot for consumption and a new growth driver in our province. Among them, "one car (RV), one boat (yacht), and one machine (tourist helicopter") have formed strong competitiveness in the field of national tourism equipment manufacturing.

Based on the current situation and taking a long-term view, our province will actively adapt to the development and changes of the tourism situation, strengthen scientific planning for the development of tourism equipment manufacturing industry, research and introduce supporting policies, and introduce international standards to develop and design hiking and cycling tours. Tourism, cruise and yacht tourism, camping and RV tourism, low-altitude flight tourism, orbital sightseeing tourism and other special tourism products, and using exhibitions and activities such as the Tourism Equipment Expo as a platform to actively connect and introduce domestic and foreign tourism equipment industries that are compatible with special tourism products It is a key project of leading enterprises to build a professional park for tourism equipment manufacturing and promote the research and development of industrial tourism products and the development of tourism equipment manufacturing industry in our province.

Create a new business card for RV camping in Hunan

All-China Federation of Industry and Commerce Automobile Dealers Chamber of Commerce RV Camping Special Committee

Executive Chairman, founder and CEO of Yizhagou Group CEO Tan Yuanyuan

RV camping is known as the benchmark for leisure tourism in the 21st century. It has a history of development in European and American countries for hundreds of years and has been favored by more and more Chinese people in recent years. This year, the epidemic has spurred RV tourism to become a new trend in tourism. The supply of 20 campsites and more than 100 RV rentals under Yizhaigou Hunan Happy Automobile Co., Ltd. exceeds demand. Hunan’s RV and camping industry has unlimited prospects.

In the traditional concept of Chinese people, the price of RVs is outrageous and out of reach. In fact, with the rapid development of the automobile industry, RVs and their rental prices have become more affordable. In recent years, Happy Cars has combined its own advantageous Internet resources, integrated domestic and foreign RV, cabin, and camping site resources, laid out the development and construction of campsites, independently developed and launched the one-stop RV travel social e-commerce platform "Yuyouyou" App, providing instant Interaction, sharing and communication, online car rental, RV supply, travel guide, travel note sharing, camp reservation, route planning, product purchase and other one-stop comprehensive travel services.

Currently, RV camping is facing new development opportunities, but there is still a long way to go to popularize RV culture and cultivate the market. In order to speed up Hunan's tourism recovery and consumption revitalization, Happy Automobile takes government guidance and market operation as its principles, uses RV tourism as the medium, relies on Hunan's famous scenic spots and characteristic towns, and takes the highways and arterial roads connecting the scenic spots as its axis. Internet celebrity live broadcasts and travel interview program production will be used as a means to fully carry out the "House Travel V Plan", the plan to create the first batch of high-quality housing and travel routes in Hunan in 2020, and create the first batch of high-quality RV self-driving travel routes in Hunan, so that "RVs will take you to Hunan" ".

Hunan’s RV and camping market is promising, and it also shoulders the mission of promoting the high-quality development of Hunan’s leisure and tourism industry. Happy Car Dealer will unite upstream and downstream enterprises in the tourism industry chain to develop smart cultural tourism, develop high-quality routes, and make RV camping a new business card for Hunan tourism.

Promote self-driving travel standards towards national standards

He Jianxiong, Secretary-General of Hunan Provincial Self-driving Travel and Camping RV Industry Standardization Technical Committee

In recent years, Hunan has taken the lead in the country Conducted theoretical research on self-driving tourism infrastructure and services, released the local standard of Hunan Province "Information Graphic Symbols for Self-driving Tours and RV Camping Parks in Tourist Destination", and compiled assembly areas, parking observation decks, RV campsites, camping The graphical symbols of new business formats such as places have filled the gap in industry standards and become a supplementary local standard for the implementation of the national standard "Guidelines for Infrastructure and Public Service of Self-Driving Tour Destination" in Hunan. Developed two standards, "Operation Service Guidelines for Self-Driving Tour Activities Organization" and "Service Quality Requirements for Self-Driving Tour Leaders", and proposed more than 20 specific standards for service content. The Hunan Provincial Self-driving Tourism and Camping RV Industry Standardization Technical Committee was established as the first institution in the country to specialize in the research of self-driving RV industry standards. A number of standards provide the necessary basis and support for the standardization and mature development of the industry. Hunan will continue to promote provincial standards towards national standards and promote the high-quality development of the self-driving and recreational vehicle tourism industry.

Originally published in "Hunan Daily" (Page 06, June 15, 2020)

[Editor: Xu Kaiqi]

[Source: Hunan Daily · New Hunan Client]