How to scientifically and effectively design regional tourism routes

Principles to meet the needs of self-guided tourists. The target market of tourist route design is mainly individual tourists and mass tourists. When designing specific routes, we should focus on studying the tourism needs of the target group, seeking common ground while reserving differences, and meeting their needs as much as possible, that is, "setting their needs." For example, many self-guided tours are made up of families, so you should consider providing them with a quiet environment and private space. Some people want to relieve work pressure, relax and seek space replacement, so they should focus on leisure. Of course, self-guided tourists have different needs and it is difficult to generalize, but they must be distinguished from group tours and designed in a targeted manner based on the type of mass self-guided tours.

2. The principle of highlighting the theme. Themed tourism has become the goal of more and more tourists. Theme tourism itself is a condensation and sublimation of the connotation of the scenic spot. It not only highlights the charm of the scenic spot between the lines and easily attracts tourists at once, but also enables the same tourist destination to be combined into the tourist route multiple times with different themes, thus increasing the perception of the tourist destination. Opportunities to greatly increase the revisit rate of tourist destinations. The so-called loud and distinctive brand reflects the theme to a large extent. For example, the "Wangyou Valley" and "Xiangli Le" developed in Xing'an County, Guangxi, the former is a forest ecological leisure type, and the latter is a pastoral leisure type. With this theme, it can be said that the artistic conception is profound and vivid, and tourists can't help but go and experience it. Therefore, highlighting the artistic conception and highlighting the theme is the guarantee for the success of tourist route design. Generally speaking, most rural tourism has beautiful mountains and clear waters, and the natural tourism resources are highly similar. However, the richness, characteristics, combination and location conditions of tourism resources in various places are different. It is not only realistic but also necessary to highlight the tourism themes of each route.