What are the main psychological characteristics of tourism consumers?

1. Tourism service factors. It includes source tourism service system, travel service system, destination service system and support service system. It mainly involves specific tourism services such as food, accommodation, transportation, travel, shopping, entertainment, consultation, information, reservations, tour guides, and after-sales services.

2. social support factors. Individual psychology and behavior are regulated and restricted by the social environment. The publicity and advocacy of tourism by society and the provision of certain conveniences will undoubtedly promote the formation of tourism trends. At the same time, social support has made tourism an important part of modern people's lifestyle. If you do not travel when you have the opportunity and conditions, individuals will not only feel external social pressure, but also internal psychological conflicts.

3． Personal psychological factors. Human behavior is the product of the interaction between personal characteristics and the environment. Personal psychological factors will affect how they understand and evaluate the tourism environment, and what decision-making criteria they hold, thereby affecting their tourism decisions.

4. Group support factors. An individual's psychology and behavior are affected both by the group to which they belong and by the reference group. Therefore, fashion, family, relatives and friends, etc., will all affect personal travel decisions. In tourism activities, in many cases the reference group has greater influence than the group to which it belongs.

5. Personal socioeconomic factors. The pressure of daily life, money, time and other factors are the basic constraints of modern tourism. For modern people, if they have money and time, the best way to relieve the stress of daily life is to travel.

6. other factors. It includes several factors that are difficult to attribute to other types, namely travel recommendations from relatives and friends, travel advertising, distance of travel destinations, etc.