How to detect positive and negative public opinions in the tourism promotion process?

In recent years, the promotion of tourism projects has been diverse, each showing its own unique talents. Mass media, self-media, online media, and circles of friends have concentrated on building momentum, and some have indiscriminately bombarded them. It is very necessary for tourism project officials to establish a public opinion analysis team. How to detect positive and negative public opinions, the suggestions are as follows:

① Positive effects are certainly what promoters and tourism project officials want to see. This can be seen from media messages and word count, random interviews with tourists about their feelings, number of views, and number of forwards , number of likes, channels for tourists to learn about it, ticket sales (number of tourists), and stimulation of surrounding industries. . . monitor.

② Negative public opinion is especially needed