How to make a travel brochure

Zhonghui Design (professional album design company) answers:

When making brochures for travel companies, you should consider the following steps:

1. Identify the target audience: Who will the brochure be made for? Different audiences may have different needs and concerns, so it is necessary to choose appropriate publicity content and style.

2. Design the cover: the cover should be eye-catching, concise and clear, and it is best to use high-definition pictures or graphics to express the tourism company or theme attractions.

3. Provide basic information: including introduction of travel companies, quotation of travel products, arrangement of travel routes, service quality assurance, etc.

4. Highlights: By choosing highlights such as major attractions, special restaurants and local culture, it is easier to impress customers and guide readers to choose the company's tourism products.

5. Graphic typesetting: Choose high-quality pictures or illustrations and comfortable and elegant typesetting methods to enhance visual effects and facilitate readers' reading and understanding.

6. Provide contact information: In order to facilitate the consultation or reservation of potential customers, comprehensive contact information including telephone, e-mail and micro-signal must be provided.

7. Printing and distribution: When printing and distributing brochures, factors such as distribution channels and quantity, printing quality and cost need to be considered.

In short, we should pay attention to the balance between visual effect and information transmission in combination with the company's own positioning and product characteristics, so as to attract potential customers and improve the sales conversion rate.

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