Traditional Culture Encyclopedia - Travel guide - Why did Xi 'an become a "dark horse" in the tourism industry?

Why did Xi 'an become a "dark horse" in the tourism industry?

Recently, zhangyan, director and researcher of the Cultural Tourism Research Center of the Provincial Academy of Social Sciences, said that in the past year, with the approval of the national central city, around the implementation of the "five new" strategic tasks, Xi tourism has entered a golden period of development in history, promoted the development of the 100 billion-level characteristic clusters of Xi tourism industry, and studied and formulated major strategies such as the "tourism industry multiplication plan".

For example, she said that in the past, the Spring Festival was just a family reunion festival, which was a traditional off-season for tourism. During this year's Spring Festival holiday, Xi 'an took the fair as the starting point and the large-scale festival as the starting point. Through the integration of culture+tourism+high-tech, lighting engineering and cultural tourism, the Spring Festival tourism was detonated, and the tourism theme of "coming to Xi 'an for the New Year" sensationalized the whole country. It can be said that Xi 'an has become a "dark horse" in the tourism industry this year: among the popular tourist cities during the Spring Festival, Xi 'an's tourism revenue exceeded 654.38+0 billion yuan, ranking fourth after Chengdu, Chongqing and Guangzhou, surpassing Sanya, Zhou Su and other Spring Festival tourist attractions over the years. As far as the growth rate is concerned, Xi's tourism revenue and the number of tourists received rank first.

"Driven by the" three revolutions ","one-stop service "and" lighting project ",Xi 'an has become an urban oasis with beautiful mountains and rivers, lush trees and flowers. More and more young people come to Xi' an to travel and settle down, which will become the most potential consumer group in Xi' an in the future. " Zhangyan said that Xi 'an will become a carrier and power source leading the international development with the help of the rapid development of the tourism industry by constantly building a tourism market with demand and promoting the momentum with high standards, high starting point and international norms.