Traditional Culture Encyclopedia - Travel guide - Related reports from Zhang Lijun

Related reports from Zhang Lijun

In 1991, Zhang Lijun, who graduated from China Renmin University, came to China Youth Travel Service. At that time, the tourism industry under the market economy had just started, and many people were not optimistic about such a new industry that "depends on the weather" and has little technical content. But Zhang Lijun didn't think so. From then on, he began to think: How can people's value be better realized in the tourism industry? How can a tourist win more social respect?

He tried to explain the meaning of tourism: "Tourism sells not products, but values. It is an experience, a memory, a joy and a touch. " In this moving and happy industry, Zhang Lijun has been working hard for 21 years.

At the beginning of p>211, European snowstorm, New Zealand earthquake and other unexpected events disrupted the global tourism market, and many gold destinations became "places of right and wrong". On March 1 of that year, a "CYTS Commitment" was officially announced to the public: "CYTS will fully refund the trip due to force majeure; In the event of a sudden disaster during the trip, CYTS will bear all the extra expenses for the safety of tourists. "

on March 11th, 211, a major earthquake broke out in Japan. Zhang Lijun issued the instruction at the first time: "honor the promise and protect the safety of tourists at all costs." To this end, CYTS lost a lot of business income, but won the respect and trust of tourists.

"Consumers have feelings. If you treat consumers as relatives, they will also keep you in their hearts; I hope that honesty will become the biggest love of CYTS for consumers. With the support of consumers, the future of CYTS is worth looking forward to. " Zhang Lijun, president of CYTS, said.

Reporter Du Haitao's portrait painted by Ma Guoying.