The role of tourism promotion

Attract tourists, improve visibility and image, etc.

1. Tourism promotion is to show the attraction of a tourist destination to potential tourists through advertisements, publicity activities and media channels, including beautiful scenery, culture, history and activities. These publicity activities can attract and arouse tourists' interest in destinations and stimulate their willingness to choose tourism.

2. Tourism promotion can improve the visibility and image of the destination, and spread the unique characteristics and advantages of the destination to a wider range of people through advertisements, promotion themes and word-of-mouth communication, thus enhancing the image and reputation of the destination.