Traditional Culture Encyclopedia - Travel guide - Why do many tourist attractions sell cultural and creative ice cream?

Why do many tourist attractions sell cultural and creative ice cream?

Cultural and creative ice cream is a form of expression of the new national trend. In different scenic spots, cultural and creative ice cream has its own characteristics. By restoring buildings, scenic spots and other forms, it makes the cultural symbols of the scenic spots more vivid and invisible. It plays a role in publicity and promotion of the unique local culture, and also meets the consumption needs of young tourists who pursue novel ideas and individuality. It attracts a large number of consumers to come and spend money, and promotes the development of the local economy.

Because young people like to eat ice cream very much, it is also a kind of creativity to make traditional ice cream into various shapes and give it better cultural connotation. At the same time, it also has a commemorative meaning. For example, if you travel to a city, the ice cream at the tourist attraction is named after the city. Not only can you eat a different kind of ice cream, but you can also take a photo with yourself while holding the ice cream, making the trip more interesting. It also makes more sense.

But the ice cream I like to buy is the kind with the characteristics of tourist attractions. For example, take the ice cream at the Temple of Heaven and the Hall of Prayer for Good Harvests. I have been to the Temple of Heaven twice, but there was no such cultural and creative ice cream when I went there. If I go there again, I will definitely buy it. If you are also spending money to eat ice cream, you must choose these ice creams that are very creative and have cultural connotations.

These cultural and creative ice creams will definitely attract more and more customers to buy them. It is also a very good marketing method. It first promotes its own products and at the same time reflects the characteristics of the scenic spot. Make people’s travel experience better and better.