Traditional Culture Encyclopedia - Travel guide - Thoughts on attracting investment
Thoughts on attracting investment
With regard to the ideas and ideas of attracting foreign investment, new forms of business in the social field in China are constantly emerging, and they are constantly reforming and innovating. There are many ways to attract investment, and the success of attracting investment has a lot to do with the ways adopted. Let's share the ideas and ideas about attracting investment.
Investment ideas 1 1. Effectively relax industry access.
Formulate specific plans for social forces to enter related fields and comprehensive approval guidelines for cross-departmental whole process, promote one-stop acceptance, window service and parallel approval, make breakthroughs as soon as possible in the field of medical care for the elderly with large social demand, insufficient supply and high voice from the masses, and focus on solving problems such as doctors' difficulties in practicing more, being included in medical insurance and financing for old-age care institutions.
The second is to further expand investment and financing channels.
In view of the characteristics of low average return on investment in social fields, long return period and difficulty in mortgage financing, special bond guidelines and collateral guidelines for commercial banks are issued, and relevant market-oriented investment funds in social fields can be set up where conditions permit, and all localities are encouraged to increase credit for the industry through measures such as risk compensation.
Third, earnestly implement the land tax and fee policy.
In addition to the allocation of agricultural land conversion indicators and new land use indicators, encourage the revitalization of existing resources such as old factories and warehouses, and formulate comprehensive utilization plans for idle campus buildings. At the same time, it emphasizes the implementation of tax policies and strengthens the supervision and inspection of preferential price policies such as water, electricity and heat.
The fourth is to vigorously promote integration and innovation.
Formulate the management and service standards of combining medical care with nursing care, develop and expand online education, online fitness and leisure, encourage all localities to explore innovative platform carriers such as experimental areas, and try first in terms of access, talents, land and finance.
Fifth, strengthen supervision and optimize services.
Improve the collaborative supervision mechanism, explore the establishment of a service market supervision system, give full play to the positive role of departments, localities, associations and chambers of commerce, establish a comprehensive supervision and evaluation mechanism for the whole industry, improve the blacklist system and exit mechanism for service institutions and employees, and implement the normalization and disclosure of supervision information.
Regarding the development status of social investment, especially non-governmental investment, the relevant person in charge of the National Development and Reform Commission said: Since the 18th National Congress of the Communist Party of China, the State Council has issued a number of policy documents to promote the development and consumption expansion of service industries in pension, health, cultural creativity, sports, tourism and other related fields, and a number of implementation measures have been introduced in various places. The enthusiasm of private investment has been continuously improved, the service capacity has been continuously improved, and new formats have emerged.
Ideas and ideas of attracting investment. First, we should "seek a breakthrough" in emancipating our minds.
The first is to strengthen research docking. It is necessary to strengthen overall coordination and judgment docking, closely communicate with higher authorities and industry associations, enhance the accuracy of intentional project docking, master more enterprise information, sort out the project list, concentrate on docking negotiations, and sign more big and good projects.
The second is to learn from absorption. We should be good at climbing high and looking far, learn to stand on the shoulders of "great men" and be "porters" and "technicians" with good experience and good practices. Benchmark advanced areas, learn their effective policies and measures through practice, sort out the current policies of attracting investment in cities and districts, study the existing policies of the park, and formulate and improve them.
The third is to take the initiative. As long as it is a project with favorable development and a large project, it is worth our investment promotion personnel to make more trips, look at more faces and touch more nails, and really win the incremental results of "blowing off the wild sand and getting gold" with the number of "efforts".
Second, we must "open a new game" in the main direction.
Our investment personnel should not only listen to the command, but also charge ahead, and be more "all-round and three-dimensional" in attracting investment. First, in terms of objectives, highlight key points, clarify the main direction, and strive to make breakthroughs in leading industries and major projects;
Second, in terms of methods, optimize the investment promotion strategy and improve the investment promotion accuracy; Thirdly, in terms of process control, we should do a good job in the operation of the project information management platform for investment promotion personnel, and implement the work promotion mechanism of weekly summary of investment promotion information, monthly performance report, quarterly evaluation of effectiveness and annual evaluation of results. We should effectively coordinate and solve the practical difficulties and problems in the process of attracting investment and landing projects, so as to make contributions and do good deeds for a long time.
Third, we must "go into battle" in terms of personnel security.
The first is to form an "elite company". All-round training will be given to the existing investment personnel from the aspects of investment concept, investment mode, project planning and negotiation skills, so as to effectively build a lean and efficient professional investment team. Each investment promotion group subdivides the industrial direction, conducts accurate investment promotion in different regions and special projects, enhances the overall cooperation ability and cohesion of the team, highlights the synergistic effect, and provides excellent talent protection for investment promotion.
The second is to dispatch "big troops." Fully aggregate all social forces, join well-known professional investment teams and entrepreneurs to recommend and participate in investment promotion meetings, and form a diversified investment promotion trend.
The third is to expand the "reserve army." Personnel from all departments in the park communicate with their familiar enterprises, collect and store effective project information, and conduct effective and accurate docking in time, so that everyone can become a member of investment promotion.
Fourth, we must "strike hard" in the business environment.
The first is to deepen the reform of the investment promotion mechanism. First of all, we should focus on key industries, strengthen the coordination of factors, and build industrial clusters in the park; Secondly, it is necessary to promote regional economic cooperation, seize the national strategic opportunity of Yangtze River Delta integration, and carry out cooperation between the city's development zones and Shanghai and Zhejiang development zones; In addition, it is necessary to enhance the innovation ability, accelerate the development of new industries, new formats and new models in the park, accurately attract investment, introduce leading industrial enterprises in the park, create a "small but beautiful" exquisite space, and promote the green ecological development of the park.
The second is strict discipline guarantee. We should regularly organize all cadres in party member to carry out clean and honest political education, resolutely resist all kinds of violations in attracting investment through informed criticism and media exposure, create a good atmosphere for clean and honest investment, and strive to build a professional investment team with excellent style.
The third is to create a good atmosphere. Provide nanny service to investors. Adhere to the principle of "zero obstacles, low cost and high efficiency", establish a "green channel" for project construction, make good use of all procedures from project site selection, industrial and commercial registration, tax registration to construction, and make good use of the existing gold medal agents in the park to help the whole process. By optimizing the policy and service environment, the magnetic field effect of project introduction will be formed and the attraction of attracting investment in the park will be enhanced.
Fifth, we must "make a heavy move" in rewards and punishments.
In order to encourage enterprises to develop enthusiasm, the park should not only adhere to innovation, but also constantly optimize the business environment. I suggest that enterprises in the park that meet their own cashing conditions and have certain qualifications can reduce the examination and approval links, greatly speed up the cashing of enterprise funds and improve the satisfaction of enterprises with the park.
Thoughts on attracting investment 3 What are the ways to attract investment?
First, advertising investment.
At present, this is the most commonly used way to attract investment. The main form is to publish investment advertisements through the media, disseminate enterprise investment information and product information, and then collect customer information by telephone, mail and other means, study and screen valuable customers, and cooperate with enterprises.
The advantages of advertising investment promotion are fast information dissemination and wide coverage. The use of multimedia for publicity can also improve the visibility of enterprises. For some developing enterprises, it has a good promotion effect and can make enterprises enter the market quickly. Therefore, for enterprises with insufficient business personnel and imperfect websites, it is a good choice to adopt this investment promotion method.
However, some well-known enterprises rarely adopt this investment promotion method, because advertising investment promotion has the following shortcomings:
1, with high cost.
The use of advertising media needs a lot of advertising investment, and it is not completed at one time, and it needs many investments. In addition, for new products, dealers are usually cautious when investing in new products and cooperating with new enterprises, and have little confidence in enterprises and products. Therefore, in a short period of time, spending higher advertising expenses may not necessarily achieve good results.
2. Poor pertinence
For enterprises to attract investment, the group of advertising information is the public, not potential customers. Maybe some potential customers didn't see the information at all after the investment advertisement was issued, indicating that the pertinence was poor. Of course, professional investment advertisements in some professional media can effectively avoid this situation.
Second, China Merchants Association.
This is a popular way of attracting investment in recent years, which mainly conveys investment information and expounds cooperation conditions to participants through meetings.
Investment promotion is like a performance. First of all, there must be an audience in the venue. These audiences should be interested in our performance, which is why they come to see our performance. Only in this way can the performance achieve good results. To this end, in the investment promotion meeting, we need to invite powerful partners who are interested in our projects, so as to attract targeted investment to the target groups. Some enterprises can often achieve better results by combining investment promotion meetings with product launches.
Third, exhibition investment.
Generally speaking, holding an exhibition by attracting investment is a way to win the recognition of visitors through the display of goods and projects, so as to reach cooperation with visitors. These exhibitions can be composed of an industry or a regional industry.
The success of attracting investment depends on the audience, that is, the dealers. The higher the quality of the audience, the higher the success rate of attracting investment.
Fourth, visit investment promotion.
The so-called visit to attract investment means that salesmen communicate one-on-one by visiting potential partners to achieve the purpose of attracting investment. This method requires high quality of salesmen and familiarity with investment projects and processes. Of course, the cost is lower, but it is slower because you need to visit one by one.
This investment model is suitable for enterprises with weak strength in the initial stage of new products entering the market. Because in the early stage of the market, dealers don't know much about products and lack trust, so they need sales staff to communicate with them deeply. If the economic strength of the enterprise is weak, this way can save an advertising fee for the enterprise.
In addition to the above four ways of attracting investment, there are many effective ways of attracting investment, which require enterprises to make appropriate choices according to their own characteristics, and the final results of different industries may be different. In short, what suits you is the best.
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