How about the application of smart tourism technology _ Employment direction _ What do you mainly study?

When filling in the college entrance examination, what is the application major of smart

How about the application of smart tourism technology _ Employment direction _ What do you mainly study?

When filling in the college entrance examination, what is the application major of smart tourism technology, what are the employment directions and what to study mainly are issues that the majority of candidates and parents and friends are very concerned about. The following is the related introduction, hoping to help everyone.

1, culture target

This major cultivates all-round development of morality, intelligence, physique, beauty and labor, grasps solid scientific and cultural foundation, intelligent tourism technology application and intelligent tourism operation management, has the abilities of tourism big data analysis, tourism new media operation, intelligent tourism product design, intelligent tourism system operation and maintenance service, has good service consciousness, humanistic literacy and information literacy, and can engage in tourism market research, tourism big data analysis, intelligent tourism product design and application, tourism new media operation and tourism.

2. Employment direction

Jobs (groups) such as tourism market research, tourism big data analysis, smart tourism product design and application, tourism new media operation and tourism new media marketing for tourism-related enterprises and institutions.

3, the main professional ability requirements

Have the basic professional quality of tourism management and the practical ability of tourism e-commerce;

The collection, processing, analysis and decision-making ability of tourism big data;

The ability to design and apply intelligent tourism products;

Have the ability to develop and operate new tourism media content;

Have the ability to apply and maintain intelligent tourism information system;

Have the ability to adapt to the digital development of tourism;

Have the ability of safety management and response to public health emergencies;

Have the ability of inquiry learning, lifelong learning and sustainable development.

4, the main professional courses and practical training

Professional basic courses: introduction to tourism, management foundation, introduction to smart tourism technology, business communication skills, tourism e-commerce, tourism marketing, information management system, database principle and application.

Professional core courses: market research and business analysis foundation, tourism big data application, smart tourism product design, new tourism media operation, smart tourism product application, and smart tourism operation practice.

Practice and training: Docking real professional scenes or working situations, we will carry out training on daily information system software and hardware operation and maintenance, smart tourism digital scene application, new media production and marketing application, etc. Internship in travel agencies, hotels, scenic spots, restaurants, tourism e-commerce enterprises and other units or places.

5. Examples of professional certificates

Vocational skill level certificate: tourism big data analysis, new media operation, new media marketing.

6. Examples of continuing majors

Examples of continuing higher vocational undergraduate majors: tourism management, hotel management, tourism planning and design.

Examples of continuing undergraduate majors: tourism management, hotel management.