New Zealand tourism

2003- 1 1-07 12:40

New Zealand is located in the fastest growing area of tourism in the world. Superior geographical location and beautiful natural scenery make it benefit from the vigorous development of tourism and show remarkable growth prospects.

I. Tourism statistics

1. The number of tourists and income growth:

In recent years, the number of tourists and tourism revenue in New Zealand have increased steadily. Only in 1997, because several Asian countries, as their main tourist sources, were affected by the financial crisis to varying degrees, the number of inbound tourists declined for a time, but then rose rapidly. In July 2002, the total number of inbound foreign tourists reached 654.38+0.96 million, while in 654.38+0.987, this figure was only 850,000.

The increase in the number of tourists has brought a lot of foreign exchange income to New Zealand: in 200 1 year, overseas tourists spent S $4.8 billion in New Zealand, an increase of 23% over the same period in 2000; Domestic tourists spent S $6.9 billion, up 9. 1% over the same period in 2000. Direct and indirect income from tourism accounts for 9.7% of New Zealand's GDP.

In 2000, there were 94,000 full-time employees engaged in tourism, an increase of 9.6% over three years ago, and another 69,000 jobs were indirectly related to tourism. Tourism has directly or indirectly created 65,438+063,000 jobs for New Zealand, accounting for one tenth of the national job market.

According to the survey and forecast of the newly established New Zealand Tourism Research Committee, the number of tourists visiting New Zealand will increase by 50% in the next five years.

2. Accommodation and transportation:

You can choose a variety of accommodation and transportation modes when traveling to New Zealand.

According to the statistics of New Zealand Travel Agency Association, 37% of foreign tourists entering New Zealand choose to stay in private family hotels. 16% people choose to stay in hotels; 12% chose sleeping bag hotel; 10% chose Motel; 7% choose student boarding hotels; 6% choose camping or camping car; 7% choose shared housing or time-sharing housing; 2% people choose to live on farms or in local residents' homes.

Tourism traffic survey shows that 30% of tourists have taken domestic flights in New Zealand. 25% people take long-distance tourist buses; Another 25% people travel by car; 18% of people have traveled by private car; 15% of people have been on the ferry; 7% people take buses with regular service; 6% people choose the train as the mode of transportation; 3% people rent campers; Other modes of transportation include sleeping bags, cars, yachts and hitchhiking.

Two, tourist attractions and cultural and sports activities to promote the development of tourism

Traditionally, New Zealand's clean air and unpolluted water, vast forests and grasslands, and pasture scenery all over the country are hot spots to attract international tourists. However, in recent years, more and more tourists focus on outdoor exploration, visiting the city center, participating in cultural activities and getting in touch with nature, hoping to experience the changes and new ideas in New Zealand's daily life and cultural activities.

The Mifo Fjord Glacier on the west coast of the South Island, the firefly cave in the middle of the North Island and the hot springs in the geothermal area are all tourist attractions that attract foreign tourists. In addition to visiting these famous scenic spots, tourists are also keen on mountain biking, bungee jumping, water rafting, high-speed motorboats and other adventure activities. A considerable number of tourists enjoy walking and fishing in the pure natural environment of New Zealand.

The historical background of New Zealand's combination of colonization and indigenous people and the unique Maori cultural environment are also one of the important factors to promote the development and prosperity of its tourism industry. Here, visitors can visit farms, wineries, museums and art galleries to learn about New Zealand's economy and history. You can visit and live in local residents' homes and experience the life of real New Zealanders. You can also participate in various food festivals, wine festivals or flower festivals and feel the unique customs here.

In recent years, large-scale international conferences and international sports activities have made New Zealand the focus of public attention. The APEC summit in 1999, the America's Cup regatta in 2000, and the Millennium celebration all brought a lot of business opportunities to New Zealand.

Third, tourism management agencies.

Tourism New Zealand is a tourism industry promotion agency in New Zealand, which is responsible for the promotion and coordinated management of domestic tourism to overseas markets to ensure the long-term interests of New Zealand in tourism. In order to cooperate closely with the domestic tourism industry, formulate tourism planning, develop tourism products and expand the international market, the Tourism Bureau has set up offices in Sydney, Melbourne, Brisbane, London, Los Angeles, new york, Tokyo, Osaka, Frankfurt, Singapore, Bangkok, Hong Kong, Taipei and Seoul, and has formed a complete promotion network system.

The Tourism and Sports Office is an independent government agency under the Ministry of the Interior, responsible for tourism and sports affairs. Its main task is to support tourism and sports activities as an important factor to promote New Zealand's social and economic development, publicize them within the government, and promote the realization and innovation of these activities.