Why did Chinese tourists make these unknown European towns become popular overnight?

According to the French European Times website, whether it is the Austrian town of Hallstatt, the Spanish town of Brivega, or the British town of Kidlington... these European towns have had They were once unknown and then became popular overnight. The reason why they suddenly became popular was Chinese tourists.

In fact, the Austrian town of Hallstatt was included in the World Heritage List by the United Nations in 1997. The lavender products of the Spanish town of Brivega account for 10% of the world's lavender industry. The British town of Kidlington is one of the largest villages in England and the former residence of legendary billionaire Richard Branson. These little-known highlights are all due to the arrival of Chinese tourists. And was spread.