What types of farm eco-tourism can be divided according to the business model?

(1) the mode of combining agriculture with tourism. This rural tourism business model takes local farmers as the main body, with small capital investment and independent operation. Tourists mainly stay for a short time on holidays or engage in climate leisure tourism. It belongs to a small and complete agricultural part-time economy, and there is no clear internal relationship between business households and industrialization development. Therefore, the facilities of its tourism products are relatively simple, and the sanitary conditions are unsupervised, so it is difficult to achieve high-grade cultural tourism taste. Judging from the frame design of the pattern. The limitations of small-scale peasant economy restrict its development to scale and industrialization. This model is mainly suitable for suburban and rural areas where the rural economy is underdeveloped and the advantages of rural tourism resources are not obvious (Figure 4-3).

(2) CCTV mode (see below).

(3) The development model of "tourism-agriculture-industry-trade" led by rural tourism. This model mainly focuses on rural tourism to carry out various economic construction. The first is to develop the tertiary industry and solve the six major problems of tourists' "food, shelter, transportation, travel, shopping and entertainment". Construction of tourist facilities, commercial facilities, cultural and entertainment facilities. The second is to develop the primary industry, build agricultural and sideline products bases and agricultural sightseeing bases to promote the development of agricultural industrialization. The third is to develop the secondary industry and develop various tourist foods, drinks and souvenirs. Carry out deep processing and fine processing of local native products, and strive for scale and grade. Fourth, give play to the matchmaking role of tourism, let the tourism market drive the factor market with information, capital and technology, promote the introduction of capital, technology and talents, and accelerate the development of rural economy in this region. This model is mainly suitable for rural areas with good economic foundation and mature rural tourism development.

(4) Driving mode of scenic spots. It is a model that takes key scenic spots as the core, strips off some service functions of scenic spots, attracts and guides farmers in villages around scenic spots to participate in tourism reception and service, thus driving farmers out of poverty and promoting local economic and social development. The main features of this model are as follows: first, through the development and construction of tourist attractions, the tourism accommodation, catering, shopping and supporting services of villages around the scenic spots are promoted, the sales of agricultural and sideline products and local products are promoted, and rural tourism and community economic and social development are promoted; Second, reduce the pressure of investment in the construction of tourist attractions, rapidly expand and enhance the reception service function of tourist attractions, and form distinctive tourism supporting facilities and services; The third is to promote the employment and income increase of farmers around tourist attractions, promote the people in poverty-stricken areas to get rid of poverty and become rich, and form an interactive development between tourist attractions and community economy and society.

(5) The model of government+company+travel agency+farmers' tourism association. This model is that the government is responsible for planning and infrastructure construction; The company is responsible for commercial operation; Farmers' Tourism Association is responsible for organizing various activities and services and coordinating the interests of companies and farmers; Travel agencies are responsible for developing markets and organizing tourists. Tun Bu Village Tour in Tianlong Town, Pingba County, Guizhou Province is such a model.

(6) Industrial dependence mode. This model relies on rural areas with good economic foundation, based on the advantages of local large-scale agricultural industry, guided by the demand of tourism market, actively develops rural tourism products and promotes the rapid development of tourism through government guidance, enterprises as the main body and villagers' participation. For example, Mengzi County, Honghe Prefecture, Yunnan Province, relies on more than ten acres of pomegranate, peach, plum and other orchards to actively develop orchard tourism, which not only promotes the production, processing and sales of fruit products, but also promotes the all-round development of rural economy and society. The characteristics of this model are: first, relying on and giving full play to the comparative advantages of agricultural industrialization and large-scale production, vigorously developing characteristic rural tourism has the outstanding characteristics of less investment and quick results; Second, it not only meets the diversified tourism needs of tourists for sightseeing, leisure and rural experience. It also promoted the production, processing and local sales of local agricultural and sideline products, and promoted the development of rural economy; The third is to guide farmers to carry out tourism reception services, which not only creates new jobs, but also increases farmers' income and improves farmers' service awareness and comprehensive quality; Fourth, it has promoted the adjustment of rural industrial structure, improved rural production and living conditions and village appearance, formed a good tourism environment and atmosphere, and promoted the development of rural tourism.

(7) Hotel-style farmhouse ecotourism. Hotel-style farmhouse eco-tourism refers to an operating entity that relies on the advantages of scenic spots and location, provides food, accommodation and tourism services as its main operating means, and takes cheap prices as its main operating strategy.

Hotel-style farmhouse eco-tourism came into being and developed under the circumstances that the advantages of scenic spots are obvious, but the tourism infrastructure construction is lagging behind and the tourism reception capacity is insufficient, which meets the tourism consumption needs of low-and middle-income people in cities and narrows the distance between cities and rural areas. The characteristics of hotel-style farmhouse eco-tourism are mainly manifested in the following aspects:

One is dependence. Tourist attractions are generally far away from large and medium-sized cities, especially mountain attractions, with beautiful scenery and charming scenery. However, because the conditions such as transportation, food and housing can't keep up with the needs of tourism development, some farmers with a certain business mind will transform their courtyards and spacious houses and begin to receive tourists. Obviously, this kind of farm eco-tourism scenic spot is highly dependent.

Second, the price is low. Because most farmers use idle houses and means of production, some agricultural products are planted by themselves, which has the advantages of "small investment and low risk" and the management of the management department is lagging behind, so the travel fee is cheap and the operator's cost is low. Visible, its main "selling point" is "cheap".

The third is flexibility. Hotel-style farmhouse eco-tourism is generally flexible in the process of operation. Mainly in two aspects: first, the price is more flexible; Second, the operation mode is more flexible, that is, according to the size of passenger flow and tourists' hobbies, catering or accommodation may be the main way. In the case of irregular management, the "flexibility" of this operation is often the main reason for vicious competition.

(8) Catering farmhouse ecotourism. Catering-type farmhouse eco-tourism refers to a business entity that takes solving the development opportunity of tourists' difficulty in dining and meeting tourists' cheap, delicious, comfortable and leisure consumption needs as its business strategy, and takes original ecological farmhouse dishes as its main business characteristics. It can be considered that the catering farmhouse eco-tourism is the extension and expansion of urban "social hotels" to rural areas with the flow of urban residents, and it is also the impact and transformation of rural specialty dishes on urban catering industry in the process of adapting to urban residents' fashion consumption habits. At present, there are many farm eco-tours in the urban-rural fringe of large and medium-sized cities in China. Relatively speaking, this kind of farmhouse music has the characteristics of convenient transportation, strong local flavor and low vegetable prices (Figure 4-4).