How to improve the scenic spot?

Scenic spots are the fundamental foundation of tourism development, the core carrier of gathering popularity and an important platform to trigger consumption. With the introduction of the ticket price reduction policy, since the arrival of the main tourism era, the consumption upgrade has given birth to diversified experience tourism, which is triggering the transformation and upgrading of the entire tourist attractions. How to upgrade scenic spots in the new era? Lv Wei Travel Agency focuses on the problems existing in the development of scenic spots. Based on more than ten years' experience and hundreds of scenic spot planning cases, Lv Wei Travel Agency summed up the innovative ideas of scenic spot promotion from nine aspects: scenic spot theme, space, project, recreation mode, tour line design, traffic, landscape, management and service, for the reference and sharing of people in the industry.

First, the theme is improved. Lv Wei Lv Wen believes that deep excavation of local culture, concise theme and formation of the core of scenic spots are the breakthrough to enhance the theme of scenic spots, as well as the key to enhance the attraction of scenic spots and make them better.

The second is the improvement of spatial structure. Limited by the land used in the original scenic spots, many scenic spots choose to expand to the vast surrounding areas connected with the main scenic spots. The newly-built leisure resort makes full use of the brand value of the existing tourism market and scenic spots, and quickly cuts into the tourism circle with the main scenic spot as the core, forming a new bright spot.

Third, the project was detonated and upgraded. New tourism project development, old project transformation, night project construction.

Fourth, the way of entertainment has improved. Lv Wei Lv Wen believes that the innovation of recreation mode is mainly realized through the innovation of recreation rhythm and recreation mode on the premise of theme determination and project implementation.

Fifth, improve the design of tourist routes. Lv Wei Lv Wen believes that in the process of tour design, first of all, it is necessary to make an in-depth analysis of the site, landscape sight and tourists' tour habits; Secondly, based on the principle of expanding the scope of tour, prolonging the stay time of tourists, enriching the experience of tourists and designing with multi-node characteristics, the tour route is designed reasonably, so that tourists can experience the scenic spot in different ways and from different angles; Finally, the rest nodes, transfer nodes and service facilities on the tourist nodes are designed.

Sixth, traffic improvement. Lv Wen, Lv Wei, thinks that the design of scenic traffic mode should be leisure, localization and ecology, that is, with the project as the background, design a characteristic green traffic mode with scenic features, which is interesting and participatory, or package the conventional traffic mode to make it an experiential and profitable characteristic recreation mode.

Seventh, landscape improvement. For scenic spots, landscape is the way to realize themes, products and recreational ways, so the promotion of landscape is very important.

Eighth, management improvement. It is generally recommended that the scenic spots adopt a joint-stock management mechanism, which can directly manage the scenic spots or entrust a professional management company to entrust management. The main ways of cooperation are entrusted management, cooperative operation and investment leasing.

Ninth, service improvement. People-oriented is the core of tourist attractions service, so the promotion of tourist attractions service is carried out from two aspects: standardized service and personalized service.

Lv Wen, Lv Wei is a "three-level" planning and design institution for urban and rural planning, tourism planning and landscape architecture, and a leading institution for rural revitalization and innovation in Yang Kang, Lv Wen. For more than ten years, Lv Wen, Lv Wei has provided planning, design, promotion, construction and operation consulting services for thousands of scenic spots. The types of scenic spots it has served are mountains, lakes, seashores, former residences of celebrities, theme parks and so on. Tourism planning and design can be found in Lv Wen, Lv Wei.