Traditional Culture Encyclopedia - Travel guide - What is vertical search?

What is vertical search?

(1) Vertical website:

Different from the first generation of large-scale comprehensive horizontal websites (also known as comprehensive websites), vertical websites focus on a specific field or demand, providing all in-depth information and related services about that field or demand. As a new highlight of the Internet, vertical websites are attracting more and more people's attention. While more and more networks attract people's attention, netizens have gradually stepped out of the fashionable and curious primary stage, constantly looking for practicality, practicality and benefits on the Internet. Because of this, the services provided by Xinhe Ai in the five channels currently opened: housing channel, marginal channel, career channel, PC channel and automobile channel are all real. Just like his slogan "Real Network, Real Life", SINOi emphasizes the depth, concreteness, comprehensiveness and practicality of the service, which is also the advantage of the vertical website.

(2) vertical search:

The significance of vertical search to consumers is obvious. With the rapid growth of Internet users and online content, the transition from general information sources to special information sources is natural. Using Baidu and Goole to find a used car is like looking for a grain of sand in a glass vase, so is there a way to get straight to the point? This depends on the emerging vertical search. There is a clear saying in the search field: a user cannot describe what he is looking for unless he is shown what he is looking for. This process is a bit like finding an object, and "taking chances" is the biggest feature of users' search behavior. Vertical search engines help users improve their "luck".