Traditional Culture Encyclopedia - Travel guide - Why can Chen Kaige, a city built for filming, become a scenic spot with an annual income of hundreds of millions?
Why can Chen Kaige, a city built for filming, become a scenic spot with an annual income of hundreds of millions?
With the development of the times, people's pursuit of art is getting higher and higher. In order to meet the audience's requirements for realism, many film and television works are slowly going out of the studio and shooting in real scenes. In order to achieve the effect of film and television works, many big directors and big producers may invest in building shooting venues. Today, Xiaobian wants to talk to you about the city born out of the play. This city is an ancient city built by director Chen Kaige for filming The Legend of the Demon Cat. Although the box office of The Legend of the Demon Cat is not very high, this city has become a tourist attraction in online celebrity, with an annual ticket income of several hundred million yuan. Xiao bian thinks that this aspect benefits from the development of China's tourism industry on the one hand and the publicity of the network on the other. Let's take a look at it with Xiaobian.
Today's protagonist is Tang Cheng in Xiangyang, a magnificent Tang Cheng built by Director Chen Da in order to make his works more realistic and restore the Beijing of the times. Although the ratings of "The Legend of the Demon Cat" are not very high, with a box office of only 63 million yuan, this magnificent Tang Cheng has become a scenic spot in online celebrity, with an annual ticket income of several hundred million yuan, not to mention other economic benefits it has brought to Xiangyang.
Regardless of the level of filming, there is one thing that director Chen Kaige can't compare with other directors, that is, almost all the places where director Chen Kaige filmed are on fire. The reason why Xiangyang will provide the land for the filming of director Chen Da's works should be optimistic about the reputation of director Chen Da. When the film crew built the Tang Cheng in Xiangyang, the local government not only provided the venue, but also provided economic support for the construction of Tang Cheng, demanding that the film and television city be preserved after the filming was finished in time. In this way, Xiangyang City and the film crew have reached a win-win situation. Xiangyang City can rely on this Tang Cheng to attract tourists and develop tourism resources, and the film crew can use their favorite shooting venues. For the audience, they can not only enjoy high-quality film and television works, but also have a good tourist destination. In this way, everyone will only make a profit.
In fact, in addition to Xiangyang Tang Cheng, there are many good cases in which movie studios promote local economic development. Xiaobian sincerely hopes that this win-win model can continue.
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