Traditional Culture Encyclopedia - Travel guide - What courses are there for tourism management majors?

What courses are there for tourism management majors?

The courses of tourism management major include: tourism, management, tourism geography, tourism resources development and planning, etc.

1. Tourism: Introduce the basic concept, development trend, market analysis and marketing strategy of tourism.

2. Management: including management foundation, human resource management, financial management, etc., aiming at cultivating the management ability of tourism managers.

3. Tourism Geography: Introduce the concept and theory of tourism geography, explore the relationship between tourism and geography, and provide support for the planning and development of tourism.

4. Development and planning of tourism resources: Introduce the development and planning strategies of tourism resources, including the construction of tourist attractions and the planning of tourist routes.

5. Tourism marketing: including tourism market foundation, target market analysis, market segmentation and positioning, marketing strategy, etc. Tourism marketing is an important part for tourism enterprises to win in the market competition.

6. Hotel management: Introduce the basic concepts and methods of hotel management, including front desk management, room service, catering management and room management.

7. Tourism Law: Introduce the tourism legal system and its related laws, regulations and rules, including laws, management regulations and industry standards.

8. Cultural heritage protection: Introduce the relevant knowledge, theory and practice of cultural heritage protection. Tourism is an organic combination of cultural heritage protection and tourism.

Matters needing attention in tourism management specialty

1. Pay attention to practice: Tourism management is a very practical major, so we should pay attention to practice in our study, and get a deep understanding of the operation and management of the tourism industry through on-the-spot investigation, case analysis and simulation operation.

2. Multi-angle exploration: There are many aspects of the tourism industry that can be studied, such as marketing, cultural factors, geographical environment, financial management and so on. Learning should be carried out from multiple angles, considering and solving problems comprehensively.

3. Strengthen language and communication skills: Tourism usually includes exchanges between different countries and regions, so learners must have strong language skills, communication skills and cultural adaptability, and need to pay more attention.

4. Pay attention to the frontier of the industry: With the continuous development of tourism, learners need to pay attention to the frontier of the industry, understand the trends and changes, and modify and adjust the tourism business and management model in time.

5. Mastering digital skills: Nowadays, various digital tools and technologies have been widely used in tourism management, including data analysis, virtual reality technology and social media. Learners need to master these skills, make better use of digital resources and information and enhance their competitiveness.

6. Get in touch with career planning as soon as possible: Tourism management majors have broad learning horizons and diverse career choices. It is suggested that learners plan their career development direction as soon as possible, and contact and communicate with existing tourism agencies to strengthen their understanding of industry practice and dynamic changes, so as to better combine their own learning with practical experience.

The study of tourism management major needs to explore and accumulate in practice, pay attention to the development trend of the industry, strengthen digital skills and language communication ability, better plan their future development, and constantly learn and update for their career journey.