Traditional Culture Encyclopedia - Travel guide - I would like to ask how to determine the size of leaflets.

I would like to ask how to determine the size of leaflets.

The most commonly used DM leaflets are generally 2 10X285MM.

Common size standards for leaflets:

16k leaflets are 2 10×285mm for printing, and 8K is 2mm for cutting.

The size of the leaflet is 420mm*285mm. For printing and cutting, 3 mm bleeding is required on each side. The size of bleeding 8k lobule is 424mm*289mm.

The following table lists the printed standard leaflets and samples, with and without bleeding size:

Size table: bleeding is not bleeding.

Standard 8k flyer 420*285mm426*29 1mm

Standard 16k sample 420 * 285mm 426 * 291mm.

16k 30% discount flyer 206*283mm2 12*289mm

Extended data:

Title: Leaflet

Pinyin: Xuanchuan Dan

Leaflets mainly refer to monochrome pages printed in four colors, and also include monochrome leaflets printed by monochrome machines. A single-page document copied by a general copier can also be called a loose leaf.

In layman's terms, it is a leaflet that is usually said. Divided into two categories, one is mainly used to promote products, publish some business information, or search for you. The other is voluntary publicity, such as promoting people to donate blood voluntarily. Usually the leaflets printed by the printing factory are printed with 157 grams of double copper paper.

Finished product size: 2 10x285mm

Design specification: 2 16x29 1mm

Paper thickness: generally coated paper (other paper can be selected for the same gram): 105g, 128g, 157g, 200g, 250g, 300g, etc.

Color: general full color

Design mode: CMYK

Generally, it is a kind of paper propaganda material to expand its influence.

New leaflets: In order to solve the problem that the audience throws away the traditional leaflets, merchants are popular in using handkerchiefs and paper towels as materials to print promotional content, that is, color printed paper towels, so that the audience can read and use the promotional content, thus effectively avoiding the fate of leaflets being thrown away.

Leaflets are a kind of printed matter for merchants to promote themselves. Generally, single-sheet double-sided or single-sided printing, monochrome or multicolor printing, is made of traditional coated paper and mass napkins. Leaflets are generally divided into two categories. One is that the main function is to promote products, release some business information, or search for you.

Leaflets are one of the ways to enhance corporate image at present. It can effectively promote the corporate image to a new height, better show the products and services of the enterprise to the public, explain the functions, uses and advantages of the product in great detail (different from other products), and explain the cultural concept of the enterprise, so the leaflet has become one of the indispensable corporate image propaganda tools for the enterprise.

In addition to effectively enhancing corporate image, better displaying corporate products and services, and explaining the functions, uses, usage methods and characteristics of products, leaflets are also widely used in exhibition investment, real estate investment and sales, school enrollment, product promotion, tourist attractions promotion, franchise promotion, brand promotion, hotel promotion, use instructions, listing promotion and so on.

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