Traditional Culture Encyclopedia - Travel guide - What is the main reason why tourism marketing is different?

What is the main reason why tourism marketing is different?

Unique target market positioning and innovative marketing strategy.

1. Tourism marketing stands out by deeply understanding the needs, interests and preferences of the target market and providing distinctive tourism products and services to meet the needs of specific target markets.

2. By using novel marketing methods and channels, such as virtual reality marketing, personalized marketing and social media marketing, tourism marketing can attract the attention of the target market and convey the unique value and attraction of tourism products in different ways.