Traditional Culture Encyclopedia - Travel guide - How to write the value proposition of tourism?
How to write the value proposition of tourism?
1. Cultural value: Tourism helps to protect and inherit cultural heritage around the world, promote cultural diversity and understanding, improve cultural literacy and liberal arts, expand various fields of art and science, and deepen mutual understanding and respect among people.
2. Social value: Tourism can promote social development, create employment opportunities, improve people's living standards and happiness, promote the prosperity of local economy, commerce and communities, promote community participation and sustainable development, increase people's exchanges and friendship, and enhance the awareness of national unity, friendship and peaceful coexistence.
3. Economic value: Tourism is one of the most important economic industries in the world, which has produced huge economic benefits and promoted the country's economic and financial development. Tourism can be regarded as the engine of cultural, social and economic development, and it has important value proposition in many aspects. The employment and tax revenue created by tourism is one of the important factors of economic operation. It can also promote economic growth and investment and provide funds and wealth for the country. Value proposition refers to the unique idea or purpose defined by an enterprise or organization in order to meet the needs or expectations of the audience, which can be reflected in the products, services, culture and brand image of the enterprise or organization.
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