Two-day tour of Zhijindong, island tour of Southeast Asia, the per capita consumption of outbound tourists is more than 8,000 yuan.

As more and more people change from staying at home to traveling for the New Year, the Spring Festival Golden Week is becoming more and more popular. Especially in the context of the rising exchange rate of RMB against the US dollar, outbound travel is becoming more and more popular, especially the island tour in Southeast Asia.

In terms of per capita tourism consumption, data from Tongcheng International Travel Service show that domestic tourists spend per capita on purchasing tourism products (transportation, accommodation, routes, etc.). ). During the Golden Week of the Spring Festival this year, it was close to 4,000 yuan/person, which was further improved than in previous years; In terms of outbound travel, the donkey mother's Spring Festival travel report shows that from the perspective of cost and price index, the average unit price of outbound travel products in the Spring Festival this year has reached more than 8,000 yuan.

It is worth noting that the data from the National Tourism Administration shows that the total number of tourists in the first four days of the Spring Festival holiday in 2008 was 287 million, up 1 1. 1.6% year-on-year, and the total tourism revenue was 352.7 billion yuan, up1.6% year-on-year.

Tourism has become the trend of the new year.

The Spring Festival Golden Week is coming to an end. Under the background of consumption upgrading, going home to visit relatives is no longer the only theme of the Spring Festival, and this year's "New Year's Eve" tourism is particularly popular.

18 In February, according to the comprehensive calculation of the data center of the National Tourism Administration, the total number of tourist receptions nationwide was 73 million, up 15.3% year-on-year, and the tourism revenue was 94.4 billion yuan, up 16.6% year-on-year. The number of tourists visiting relatives continues to increase, mainly for short trips. The national railway is expected to send 9.02 million passengers, an increase of 30% from the previous month.

According to the inventory of travel consumption during the Spring Festival Golden Week jointly released by Tongcheng International Travel Service and Tongcheng Yilong, during the Spring Festival this year, the number of outbound tourists, domestic tourists and tourists in Zhou Bianyou and other market segments reached a new high, the level of residents' tourism consumption further improved, and the per capita consumption level reached a new level, and there was a strong demand for quality and personalized tourism products. In terms of travel, the application of intelligence and information technology provides a better solution to meet the strong travel needs of residents during the Spring Festival, and also creates new needs. In addition, the connection between Valentine's Day and Golden Week promotes the demand for honeymoon travel and other market segments.

On February 2 1 day, the "Spring Festival Golden Week Tourism Consumption Inventory" released by Tuniu Travel Network also showed that the Spring Festival Golden Week set off a new peak in the tourism market. Among them, tourists who travel in advance and delay their return journey account for more than half, and micro-peak has become the mainstream mode of travel; At the same time, this year's Spring Festival meets Valentine's Day, and young couples are keen on island vacations. It is a new way to enjoy holidays in high-end hotels. In addition, high-quality tourism products are very popular during the Spring Festival. Tuniu's product brands, such as cattle line, melon and fruit parent-child tour, Pengpai customized tour and happy blooming parent-child tour, have achieved good sales results. Semi-self-help tours are also sought after by many tourists. Semi-self-help tour products in Xiamen, Sanya, Lijiang, Thailand, Japan, Singapore and other destinations are very popular.

The appreciation of RMB promotes the popularity of outbound travel.

It is worth noting that under the background that the exchange rate of RMB against the US dollar continues to rise, outbound travel during the Spring Festival also continues to be extremely hot. Many tourists experience different tastes in foreign countries, among which island destinations in Southeast Asia are the most popular.

Some travel analysts said when communicating with the Securities Daily reporter that outbound travel is still an important part of Spring Festival travel because of the continuous appreciation of the RMB exchange rate and more convenient visas and transportation.

The "coincidence" between Valentine's Day and Spring Festival Golden Week further stimulated the demand for outbound island tours. The most popular outbound island destinations are Boracay, Bali, Saipan, Kota Kinabalu, Manado, Colombo, Mauritius and Tahiti.

In terms of per capita consumption level, data from Tongcheng International Travel Service show that the per capita consumption level of outbound tourists during the Golden Week of the Spring Festival this year exceeded 6,000 yuan/person, and the city with the highest per capita consumption even exceeded 1000 yuan/person.

The donkey mother's Spring Festival travel report also shows that from the perspective of cost and price index, the average unit price of outbound travel products in the Spring Festival this year has reached more than 8,000 yuan. Chile, Iceland, New Zealand, Fiji, Denmark, Jordan, Australia, Germany, Seychelles and Switzerland became the top ten most expensive overseas destinations during the Spring Festival.