Traditional Culture Encyclopedia - Travel guide - How to attract investment by packaging

How to attract investment by packaging

(A) to raise awareness of the importance of project packaging.

The project is the lifeline of attracting investment. Without projects, there is no way to attract investment. County investment departments should attach great importance to the collection, sorting, packaging and storage of investment projects, so that investment projects are ready at any time.

(B) the main problems existing in the current project packaging work

1, conceptual project packaging

The packaging project is too simple, there is no county planning and design, so it is taken for granted to package. Some projects simply don't have the conditions to go abroad.

2. Overview of project packaging

The project packaging is too simple, lacking detailed text description, and has no operability. As a result, the packaging project was vigorous when participating in the exhibition promotion, but no one cared afterwards.

3. Unilateral project packaging

When planning the preliminary work of the project, there was no investigation and study, no understanding of the market, no understanding of the international and domestic situation, and no understanding of the direction of domestic investment. Look only at yourself, not at the market. Packaged projects can't arouse the enthusiasm of investors.

4, batch project packaging

The initiation and start-up of a project is a complete process from project submission, review, demonstration, packaging to final start-up. Some projects were not submitted in strict accordance with the procedures. Project initiation, approval, estimated investment, short-term planning and benefit payback period, some projects have no benefit payback period, so it is difficult for investors to objectively calculate the cost of the project after seeing it. Such projects are not scientific and complete, but irresponsible, which is not conducive to the development of long-term interests.

5, temporary engineering packaging

Some projects are temporary packages that individuals or several people take for granted, and they have not been well thought out and scientifically demonstrated, resulting in no forward-looking projects. Unrecognized batch, packaging batch, storage batch and startup batch.

6. No project packaging

Some counties have no project packaging, or there are too few packaging projects. According to the work arrangement at the beginning of the year, there are 10 packaging projects in counties with a population of less than 300,000, and 15 packaging projects in counties with a population of 300,000-800,000; Counties and districts with a population of more than 800,000 launch 20 packaging projects every year. But up to now, there are not enough new packaging projects 10 in some counties. The project packaging should combine the resource advantages and location advantages of counties and districts, as well as the great opportunity proposed by the municipal government to undertake the industrial transfer in the eastern coastal areas. We should carefully study the development of labor-intensive industries, tourism industries, biological resources and agricultural industries in counties and districts.

7, repeated project packaging

Some projects in some counties and districts have been repeatedly packaged.

(C) Analysis of the causes of immature project packaging

1, the inherent law of project packaging is not clear.

From application-project establishment-review-suggestion-review-evaluation-to recommendation.

2. The project packaging demonstration lacks scientificity.

There is no careful investigation and analysis of the market and no comprehensive understanding and familiarity with the construction procedures of investment projects.

3, the understanding of the project packaging is not in place, always feel dispensable.

(4) Several issues that should be emphasized in project packaging.

1, we should seriously study the theory of market economy and master the relevant knowledge of project packaging.

2. The project packaging should conform to the national industrial development policy and meet the needs of local economic and social development. When packaging a project, it depends on whether it has market benefits and development prospects, whether it is a sunrise industry or a sunset industry, whether it is a short-term profit or a long-term cost recovery. The purpose of deeply understanding project packaging is to let investors make choices in a short time, which is not only needed by the government, but also has less risk and better prospects for investors.

3. How to prepare the project

(1) compiled according to the unified format of the Provincial Investment Promotion and Cooperation Bureau.

(2) As far as the general situation of the project is concerned, the project, the basis of necessity, resources and the proposed site should be emphatically introduced.

(3) On the content of the project construction, the production scale and investment scale of the project construction should be explained.

(4) In the benefit analysis, the annual output value, investment profit rate and social benefits of the project should be emphatically analyzed.

(5) In terms of market prospect, we should analyze the international and domestic demand, existing production capacity, market space and future development of this product. The strategic planning or strategy of social and economic development in a region often needs to be realized by attracting investment, such as exhibition economy, tourism economy, circular economy, foreign capital economy, enclave economy, migratory bird industry, sports industry and cultural industry.

The combination of "bringing in" and "going out"

Before the reform and opening up, the domestic capital market was dominated by the introduction of foreign capital. With the deepening of reform and opening up and the development of domestic economy, the "going out" in coastal areas has become active, and Shenzhen has taken the lead in "going out". Since the implementation of the "going out" strategy, Shenzhen has given full play to its export-oriented industrial advantages and location advantages, and the "going out" work has achieved initial results. With the help of economic fairs and cultural festivals, it has become a regular work of regional economy. In Shenzhen, high-tech fairs, cultural fairs and other important festivals are arranged with local government investment and negotiation activities.

Leading enterprises are the key targets of attracting investment.

This project promotion characterized by industrial chain and leading enterprises is the embodiment of advanced ideas and advanced investment methods. For industrial investment, with leading enterprises, what is more needed is supporting conditions. For example, poverty alleviation in enclaves and investment promotion in enclaves are in the ascendant. Entrust investment, business investment, industrial investment, project investment and other forms of investment, and constantly promote the development of investment promotion.

CIFIT has become an industry event to attract investment in China.

With the approval of People's Republic of China (PRC) and the State Council, China International Investment and Trade Fair is held in Xiamen, China from September 8th to 1 1 every year. With the theme of "bringing in" and "going out" and the main features of "highlighting national and international, investment negotiation and investment policy propaganda, coordinated development of national and regional economies, and economic and trade exchanges with Taiwan", CIFIT is the only international investment promotion activity in China aimed at promoting two-way investment, and it is also the only largest investment exhibition in the world certified by the International Exhibition Industry Association (UFI).

Network investment is becoming more and more active and has a bright future.

This way of attracting investment not only broadens the field of attracting investment, but also greatly reduces the cost of attracting investment, which is favored by investors from both sides. Local governments all over the country and some investment parks have set up investment websites to show the investment environment, preferential investment policies and key investment projects in the region. What is striking is China Investment Information Network, which has built a platform for docking the investment intentions of government investment institutions and investment institutions. Through the huge industry information of China Investment Information Network, such as the original titanium brand, on the one hand, it integrates technology for re-development and upgrading, on the other hand, it innovates the market and promotes business. Combined with the actual market demand, we invested a lot of money to re-study and upgrade the pollution control application technology to meet the actual market consumption and promotion needs. At the same time, it combines the management of powerful business platforms such as China Indoor Environment Monitoring Committee, Baidu, Google, Alibaba, HC Network and Dream Search Communication under the new economic conditions, and innovatively creates a successful business promotion road! It has changed the situation that both hands are not grasped, both hands are not hard, and only ideas are advocated first.