Market subject of eco-cultural tourism circle in western Hubei

First, the operation of Hubei provincial government investment platform has achieved initial results. Hubei Provincial Government established the Western Hubei Eco-cultural Tourism Circle Investment Co., Ltd. with a registered capital of 654.38+0.5 billion yuan. Further broaden the investment and financing channels, actively introduce strategic investors such as Sante Company, reach cooperation intentions with a number of commercial banks, and formally sign a 20 billion yuan credit agreement with Agricultural Bank. The Western Hubei Eco-cultural Tourism Circle Investment Company has determined the first batch of five investment projects: Wufeng Chaibuxi Project, Enshi Grand Canyon Escalator and Yunlong River Vertical Sightseeing Elevator Construction Project, Honghu Lake Shore is Hometown Project, Yichang Three Gorges Cruise Distribution Center Development Project, Xiangyang Tourism Resources Integration Development Project, etc. In addition, the second batch of key investment projects such as the development of tourism resources around Wudang Mountain, the in-depth development of tourism in the Three Gorges area, the development of tourism in Shennongjia and the integrated development of tourism resources in Suizhou are under preparation. And plan to use the resources of "three warehouses, five venues and two hotels".

Second, the wave of other market players in the eco-cultural tourism circle in western Hubei is rising. According to the report and news interview of Xu Kezhen, director of the Hubei Provincial Development and Reform Commission, there are mainly the following situations:

(1) Integrate resource development and expansion. Yichang Materials Group's total investment in asset acquisition is nearly 90 million yuan; Dahongshan Tourism Investment Co., Ltd. plans to invest 654.38 billion yuan (including supporting investment and attracting social investment).

(2) Capital operation has gradually grown. Shennongjia established Hubei Shennong Tourism Investment Group Co., Ltd. through capital operation. Changyang Beiwei Development Co., Ltd. develops Qingjiang Green Island through capital operation, innovates the profit model of ecotourism, and makes full use of solar energy and sewage treatment and recycling.

(3) Brand operation has achieved results. The Three Gorges Surrounding Dam Tourism Development Group, the main brand of the Three Gorges, has successfully declared 5 A level. Enshi Grand Canyon, the main brand, combined with Tenglongdong Scenic Area, has a comprehensive tourism income of 65.438+0.8 billion yuan. Jingshan Dahongshan Tourism Development Co., Ltd., with the brand of "Chivalrous Traveler", has become a famous provincial-level tourist attraction in 4A.

(4) Extend the industrial chain and take the road of characteristic tourism. Xiao Tea extended the processing of agricultural products to tourism development and established a tourism center. Tianxia Sturgeon Industry Co., Ltd. is a trinity of "ecological circulating water industrialized fish farming mode+sturgeon rare species industrialization+cultural tourism media".

(5) Introduce foreign capital to make it stronger and bigger. Jingzhou introduced Beijing Hua Hui Enterprise Group to invest 654.38+0.8 billion yuan to build Jingzhou Guangong Cultural Park. Honghu Lake introduced Wulin Hot Spring Tourism Development Co., Ltd. to invest more than 300 million yuan to develop the largest indoor hot spring hall in Asia-Hot Spring Water Cube.

(6) Excavate local cultural characteristics and grow gradually. Yidu Yang Shoujing Academy strives for 4A-level scenic spots, while Yidu Hongchun Village immigrants strive to build a cultural antique village, integrating cultural display, tourism, business and residence. Zhijiang city Bubusheng Cloth Shoes Culture Village invested 55 million yuan to reproduce traditional handicrafts in a panoramic view, and to promote trade and enrich the people through tourism.