What do tourist posters usually have? How to make the activity poster?

The winter tourist season is coming, and these five tourist poster templates can inspire you. It is difficult for most people to get value from their work, but a two-day trip to a new landscape can be an adjustment of life and make people gain new possibilities.

Many people have to cancel their travel plans since the outbreak of the new crown pneumonia. However, after a long period of 10 months, during the Mid-Autumn Festival of the National Day, domestic tourism has ushered in a prosperous peak season. Now, autumn and winter are coming quietly, New Year's Day is approaching, and a new round of winter travel is beginning to recover. Here are five kinds of tourist poster templates for you. Choose your favorite style and start creating ~

1

Retro style

Tourist posters began in the early 20th century. At that time, the railway company will entrust artists to design posters promoting tourist cities, resorts and weekend outings in the same format.

The poster is brightly colored and stands out at the station. Hand-painted illustrations are full of retro flavor and strong narrative, giving people an adventurous, fresh and charming impression.

The tourist posters from 1900 to 1940 were also influenced by different art movements, such as Art Deco and Art Nouveau.

Recommend retro tourist posters for you in the Republic of China >>

2

Noise illustration plane illustration

AlexAsfour is a graphic designer and illustrator from Miami. He runs his own studio IdeaStormStudios in sunny South Florida.

In his spare time, AlexAsfour likes to draw illustrations of tourism and scenery very much, and published a collection of world tourism posters.

These graphic style illustrations are mostly composed of color blocks, which are simple and fresh. The long-term composition makes the picture look very open and fascinating.

In addition, AlexAsfour also adds noise to the sky, mountains, cars and other scenes, and the soft gradient color is filled with granular texture, which not only gives the illustration a rich three-dimensional sense, but also makes the whole page look very delicate.

The colors of illustrations are mostly warm, full of retro flavor, and the flat wind with low saturation is soft, light and full of vitality. Posters are mainly based on graphic visual presentation of illustrations, with few words, including main subtitles and auxiliary information.

AlexAsfour takes into account the composition and color of illustrations when typesetting, and the style and arrangement of words are in harmony with the whole.

Recommend Pingfeng Illustration Poster for you >>

three

geometrical shape

In the 20th century, many travel agencies invited commercial designers instead of artists, and the poster style became more modern and simple.

Nowadays, Memphis style is very popular in graphic design, which is characterized by a large number of geometric elements such as points, lines and surfaces, lively and bold typesetting, bright colors and strong contrast.

ToralBheda, a designer from Mumbai, India, used this style to create a series of minimalist tourist posters, showing the representative elements of various countries or regions, such as landmark buildings, national flags, culture and so on. , with abstract visual language. The picture is simple but interesting.

four

High quality photography

The promotion of tourist attractions is inseparable from photographers, and good pictures can often make people think of "I must go to xx in my life" at a glance.

Large-scale temperament photography, coupled with simple typesetting copy, is the routine of many Japanese small fresh travel posters.

Each award-winning poster can be printed as a decorative painting. Photos show beautiful natural scenery everywhere from composition and color to light and theme.

five

Graphic creativity creative graphics

Expressing creativity in posters is also a common advertising routine, and people have a low sense of rejection of interesting and novel things. The content of tourist posters is to attract tourists, and how to express the beauty of scenic spots is a creative idea worth exploring.

For example, the print advertisement designed by ALMAPBBDO in Brazil for the travel magazine TOPDestinos is very novel, which vividly presents the waterfall scenery in the form of cake. In the gradual gray background, a large area of green and a small area of clear blue make people shine.

For another example, in this skiing-themed travel advertisement, there are no scenic spots in the poster, and only a few pieces of paper and a paper clip on the desk are used to build a simple skiing scene. At first glance, it is a travel advertisement aimed at office workers, and the copy and picture cause strong * * * sound.

First, tourist destination 2. Briefly introduce the special tourist items of the destination-tourist routes-and it is better to have some attractive pictures and explanations. 3. Travel quotation-simple price range-if it is specific, you can let consumers know the cost. 4. Preferential policies for consumers-such as souvenirs, accommodation and breakfast. 5. Let consumers increase their trust in you and attract customers with services. How to make posters The main design elements of poster design, like graphic design, are all composed of words, graphics and colors. So how to better design tourist posters? 1, the photo element of tourist poster design. In order to make their poster design more attractive, tourism enterprises use photos as the graphics of poster design. Attention should be paid to the design of using photos: _ ① The selection of photos should be representative and have visual impact, such as photos with large wide angle and large field of vision. (2) A large page can hold 2-3 pages, which can be put together for the most visual impact and representativeness. The explanatory text should not be arranged in the picture as far as possible, and the text should not be too conspicuous, which will affect the visual effect of the photo. This can attract readers' attention to the greatest extent. ③ For the resolution of poster design, it's best to find a vector diagram. If you want to use the photos of collecting wind as posters, you should choose high-definition photos, because high-resolution pictures have better inkjet effect. 2. There are direct and indirect poster design modes for tourism poster design, and the direct one which is easy to understand is generally chosen. Direct expression can directly show the author's theme and ideas, and it is easier for readers to understand what the author wants to respond to. The main purpose of the poster design of tourist attractions is to attract tourists, which is equivalent to advertising scenic spots, so the direct style can attract more quickly. 3. The material of tourist poster design From the material of poster design, it is best to use high-resolution spray-painted pictures, and the effect is better. 4. The size of tourist poster design The specifications of tourist poster design depend on the place where the poster is displayed. Generally, if it is displayed on the network, it can use the specifications suitable for the network. There are three specifications: large (60cmx80cm), medium (30cmx42cm) and small (20cmx30cm). 5. The content of tourist poster design ①. The theme of tourist poster design needs to be determined. The theme should be combined with the scenic spots, reception standards and the characteristics of the tourism team (or scenic spots), and you should seize the unusual places. The most important thing is to highlight the characteristics of scenic spots. It depends on what kind of scenic spot it is. Each scenic spot has its own characteristics. Of course, the design style and form are also different. Be careful not to add things that don't exist. Some places can set some suspense.