Traditional Culture Encyclopedia - Travel guide - What is travel media? Is it equivalent to advertising?
What is travel media? Is it equivalent to advertising?
The so-called tourism media refers to the carrier that realizes tourism activities, mainly including tourist hotels, travel agencies, and tourist transportation. The existence and function of these tourism infrastructures provide tourists with food, accommodation, and transportation. , travel, shopping and entertainment provide important guarantees.
For details, see page 6 of "Introduction to Tourism" (Second Edition, edited by Ma Yong and Zhou Xiao, published by Tourism Education Press).
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