What is the function of tourist map?

1. Tourist guide service A narrow tourist map is a tourist guide map. The main function of this kind of map is to provide tour guide service for tourists. It is the largest and most widely used type of tourist map, which constitutes the main body of tourist map. Therefore, the most obvious function of tourist map is tour guide service. Tourist guide maps and urban tourist traffic maps mainly indicate the names, characteristics and distribution of tourist attractions, and link the traffic routes and modes of tourist attractions, tour routes, tour arrangements, traffic shifts, the best time and place for sightseeing and viewing, and the location, scale and grade of facilities that provide services for tourists in sightseeing, shopping, entertainment, eating, living and transportation, so that tourists can know fairly well and eliminate everything in tourist destinations. With the development of electronic technology and the popularization of multimedia technology, intelligent electronic tour guide maps will provide illustrated tour guide services, making the tour guide functions of tourist maps increasingly perfect.

2. Decision-making refers to any regional development decision, which is based on the understanding and analysis of the regional situation. The decision-making of regional tourism development should first be familiar with the basic situation of tourism elements in the region. Tourism map is a reference material that can intuitively, vividly, comprehensively and comprehensively reflect the situation of tourism elements in the region. Tourism resources distribution map, tourism zoning map, tourism development planning map, tourism route organization map, tourism market distribution map, tourism passenger flow map and tourism facilities layout map are all tourist maps that provide reference for tourism management departments to make correct decisions. They can provide researchers and managers with accurate tourism spatial information intuitively and conveniently, which can be used as the information carrier and basis for decision-making. Therefore, tourist maps play an important reference role in the decision-making, expression and implementation of tourism management departments.

3. Advertising In order to attract a large number of tourists, tourist maps often try their best to advertise, strive for novel design and excellent printing, and expand the influence of tourism resources and facilities and the economic benefits of tourism enterprises through the spread of tourists. In essence, tourist map is a comprehensive geographical artwork with geography as the background and tourism as the object, which combines various artistic forms such as map art, photography art, painting art, literature art and advertising art. Show the elegance of the tourism world in a short distance, express the spatial distribution of tourism, shopping, entertainment, eating, living, traveling and related elements with map language, and show the natural beauty and social beauty of tourism products. The advertising function of tourist map is integrated with its practical function and service function, and the advertising effect is particularly obvious. Among all kinds of tourist advertising media, tourist map has a large circulation and coverage, and it is one of the best advertising media.

4. Collecting reasonably designed tourist maps can also be used as craft souvenirs. Taiwan Province Province once published a tourist map, in which the tourist attractions and tourist routes were all burned with yellow characters on the red velvet like banners. It is exquisite and magnificent, which not only has certain aesthetic significance, but also has strong collection value, which makes people fondle it. People go out to travel, in addition to the motivation of pursuing leisure and entertainment, there are also factors of cultural exchange and friendship transmission. A tourist map (atlas) with pleasing colors, excellent production, unique materials and rich information is likely to be regarded as a craft ornament, decorated with books and collected as a souvenir.