The representative products of the Fusion 3.0 era are

The details are as follows:

As consumer demand continues to increase, tourism products and tourism forms are also constantly changing. If farmhouses are version 1.0 of rural tourism and boutique B&Bs are version 2.0, then the national modern agricultural manor is an upgraded version 3.0. The integration of agriculture and tourism has ushered in the 3.0 era. In the new era, consumption patterns are becoming increasingly diversified. In this era of mass tourism, the composition of consumers is getting younger and younger. According to statistics, consumer groups born after 1980 account for 52% of all tourism consumers, and consumers under the age of 45 account for more than 70%.

“The younger consumers are making consumer demand increasingly diversified and personalized. This objectively requires us to have more new business formats emerge to meet different consumer demands. National modern agricultural estates have emerged as the times require. "Wu Liyun said that the emergence of national modern agricultural estates is the result of market demand.

Rural tourism has gone through two important stages in the past few decades from its emergence to the present, namely the farmhouse and boutique B&B stages. “Objectively, it’s time to ‘upgrade’. The national modern agricultural estate is actually an inevitable requirement for upgrading rural tourism, and it is also a natural evolution in the process of industrial development.