What is the emerging student "study tour fever" market in China?

In recent years, students' study tour has gradually emerged in China, forming a new market, which needs to be standardized. In July 1 1, in summer, Xishuangbanna Tropical Botanical Garden of Chinese Academy of Sciences was humid and muggy. Zhang, a student from Kunming, carries a schoolbag, a picture book and a camera, and carefully observes the tropical plant pink golden flower in the garden.

"I came to Xishuangbanna to study and travel, and there are more than a dozen classmates in my class." Zhang said to him. In this study tour, Zhang and his classmates signed up for a study tour program developed by a travel agency. In the coming week, they will visit Xishuangbanna Tropical Botanical Garden, traditional Dai villages, virgin forests of China Academy of Sciences and other places, and complete their research projects during their trip.

"I hope to explore whether several tropical plants are suitable for becoming urban landscape plants." Zhang said that she paid thousands of yuan to the travel agency for this.

During this period, the third Solo River Science Education Forum was held in Xishuangbanna Tropical Botanical Garden, China Academy of Sciences. Hundreds of experts and scholars from science and technology education circles discussed science education under the background of research travel.

Guo Chuanjie, former deputy secretary of the Party Committee of China Academy of Sciences, said that study tour is an organized, planned and purposeful off-campus experience for students, aiming at cultivating future talents with learning, exploration and perseverance. "In the past, books were children's world. Now the world is a child's book. "

"In recent years, nearly 5,000 young people have visited Xishuangbanna Tropical Botanical Garden. Previously, study tours were concentrated in winter and summer vacations, and now people come all year round. " Jin Chen, director of Xishuangbanna Tropical Botanical Garden of China Academy of Sciences, said that he believed that the study tour in China had become a common practice, which played a great role in improving the quality of natural science education.

The rise of research travel has spawned a market: many research travel agencies have been established, and some travel agencies have also designed and developed research travel product lines.

Ma Qingyu is the head of "Popular Science Roamer" travel agency, which provides natural science research activities for teenagers. He said that the organization has set up branches in Beijing, Tianjin, Hangzhou and Xi. "In Beijing alone, nearly 300 natural science education activities are organized every year."

"China's research travel market will show a blowout development after 20 16, which will be a market of more than 100 billion." Guo Chuanjie believes that at present, the domestic research travel market is in the ascendant, and there are some problems such as barbaric growth, mixed fish and dragons, biased concepts, many misunderstandings, and unlearned travel.

He proposed that the future development of research travel should focus on correct guidance, standardized development, research and development standards and case demonstrations, and "the entry threshold and exit mechanism of research travel agencies should be formulated".