Nanping City Measures for the Management of Outdoor Advertising Facilities and Signboards

Chapter 1 General Provisions Article 1 In order to strengthen the management of outdoor advertising facilities and signboards and create a standardized, orderly, clean and beautiful urban and rural environment, according to the "Urban and Rural Planning Law of the People's Republic of China" and "China The Advertising Law of the People's Republic of China, the State Council's Regulations on the Management of City Appearance and Environmental Sanitation, and the Measures for the Management of City Appearance and Environmental Sanitation of Fujian Province and other relevant laws and regulations are formulated based on the actual situation of this city. Article 2 These Measures apply to the installation and related management activities of outdoor advertising facilities and signboards within the administrative region of this city.

The installation and management of outdoor advertising facilities in the construction control areas on both sides of the highway shall be implemented in accordance with relevant laws and regulations. Article 3 The term “outdoor advertising facilities” as mentioned in these Measures refers to various forms of advertising facilities set up using outdoor places, spaces, facilities, etc.

The term “signboard” as mentioned in these Measures refers to the signboards set up by commodity operators or service providers within the external space of buildings and structures in their offices and business premises and within the red lines of the land. They are used to indicate the name, font size, Facilities for trade names, logos, etc.

The “installer” as mentioned in these Measures refers to the owner or the person with the right to use outdoor advertising facilities and signboards. Article 4 The installation of outdoor advertising facilities and signboards shall follow the principles of overall planning, safety regulations, civility and beauty, energy conservation, environmental protection, and green development. Article 5 People's governments at the municipal and county levels shall strengthen unified leadership over the management of outdoor advertising facilities and signboards within their respective administrative regions, incorporate outdoor advertising facilities and signboards into the urban design management system, establish a linkage coordination mechanism, and timely study and resolve problems in installation management. Major issues.

The urban management administrative department is the department in charge of the management of outdoor advertising facilities and signboards, and is responsible for the comprehensive coordination, supervision and management of outdoor advertising facilities and signboards within its administrative region.

Departments of natural resources, transportation, urban and rural construction, public security, agriculture and rural areas, culture and tourism, ecological environment, market supervision and other departments should do a good job in the management of outdoor advertising facilities and signboards in accordance with their respective responsibilities.

The township (town) people's government and sub-district offices should assist urban management and other departments in the daily supervision and management of outdoor advertising facilities and signboards in their respective jurisdictions. Article 6 The urban management administrative department shall, in conjunction with relevant departments, establish an information platform for the installation of outdoor advertising facilities and signboards, and publish to the public special plans for the installation of outdoor advertising facilities, technical specifications for the installation of outdoor advertising facilities and signboards, and licenses for the installation of outdoor advertising facilities and signboards. , filing, punishment and other information, and incorporate it into the government service system to achieve full sharing of information. Article 7 The urban management administrative department shall strengthen publicity and training on the management requirements for the installation of outdoor advertising facilities and signboards, strengthen supervision during and after the event, and guide and help production and business units to do a good job in facility installation and daily maintenance. Article 8 Advertising associations, chambers of commerce and other industry organizations should strengthen industry self-discipline, standardize industry management, guide members to carry out business activities in accordance with the law, and improve the design and installation level of outdoor advertising facilities and signboards. Chapter 2 Standardizing the Establishment Article 9 The city and county-level urban management administrative departments shall, in conjunction with the natural resources and other relevant departments at the same level, organize the preparation of special plans for the establishment of outdoor advertising facilities, submit them for review in accordance with the prescribed procedures, and submit them to the people's government at the same level for approval and then publish them. implementation.

Special planning for the installation of outdoor advertising facilities shall comply with land spatial planning, urban appearance standards, and urban and rural style characteristics, be connected with special planning for relevant industries, and reasonably standardize the layout. The special plan should clarify the following contents:

(1) The overall layout and control objectives of the outdoor advertising facilities;

(2) The principles and types of the outdoor advertising facilities;

(3) Prohibited and strictly controlled areas for outdoor advertising facilities;

(4) Planning guidelines for important nodes and features;

(5) Public welfare Proportion, location and other requirements for advertising facilities.

Detailed installation plans for outdoor advertising facilities should be prepared for urban primary and secondary arterial roads, key locations, and important areas. The detailed setup plan should specify the basic setup requirements such as the quantity, location, form, specifications, colors, materials, and lighting of outdoor advertising facilities. Article 10 The municipal urban management administrative department shall, in conjunction with urban and rural development and other relevant departments, prepare technical specifications for outdoor advertising facilities and signboards, and submit them to the Municipal People's Government for approval before promulgating and implementing them.

Technical specifications should clarify the location, capacity, specifications, lighting and other installation elements of outdoor advertising facilities and signboards, as well as management requirements such as design, production, installation, acceptance, maintenance, and safety testing. Article 11 The preparation of special plans for the installation of outdoor advertising facilities and technical specifications for the installation of outdoor advertising facilities and signboards shall be made public to the public and shall be conducted in the form of demonstration meetings, hearings, symposiums, etc. to solicit relevant departments, industry associations, experts, and advertising operators. and the opinions of the public.

The approved and published special plan for the installation of outdoor advertising facilities, technical specifications for the installation of outdoor advertising facilities and signboards shall not be changed without authorization; if changes are really necessary, the change procedures shall be handled in accordance with the original preparation procedures. Article 12 The installation of outdoor advertising facilities and signboards shall comply with laws, regulations and relevant planning and technical specifications, comply with safety, environmental protection and energy conservation requirements, ensure safety, solidity, and coordinate with the carrier facade style and regional functional style.

Set outdoor advertisements around power, gas, heating, water supply, communications and other pipelines must comply with relevant regulations to ensure pipeline safety.