What is rich travel?

According to the White Paper on Luxury Tourism Market in China released by Hurun Research Institute on 20 12, the average age of millionaires in China is 39, and the ratio of male to female is 6:4.

The 11th holiday is the most popular time for wealthy people in China to go abroad, followed by Spring Festival and summer vacation, and 56% of them travel on illegal holidays. China's richest people go abroad three times a year, and the proportion of travel for the purpose of tourism exceeds that of business travel. The average number of domestic trips of the rich is 3.6 times a year. In addition, 55% of China's richest people will decide their destination abroad, and the Internet and magazines are the main channels to learn about tourism information.

China's richest people's favorite foreign destinations are France, the United States, Australia, Maldives and Japan. Among them, Maldives rose from the fifth place last year to the fourth place. Affected by last year's earthquake and tsunami, Japan fell from the fourth place to France, becoming the most popular foreign tourist destination. China's richest people's favorite domestic destinations are Sanya, Hongkong, Yunnan, Tibet and Macau.

The overseas spending of wealthy tourists in China is staggering. In their shopping baskets, the most common brands are watches and jewelry, followed by leather goods, clothes and cosmetics. Due to the high domestic tax rate, the most popular shopping destinations for the rich are Hong Kong and Europe.

According to a senior travel consultant with big eyes, at present, the travel of the rich is increasing by 90% every year!

I hope this answer will satisfy you!