What are the differences between tourist attraction service marketing and tourist souvenir marketing?

The main differences between tourist attraction service marketing and tourist souvenir marketing include service purpose and price.

But there are also similarities between the two. They are guided by all-region tourism, carry out tourism brand image design, tourism product planning and element packaging, create a global atmosphere of tourist destinations, break through regional limitations, and promote Cross-regional tourism routes with complementary functions, outstanding features, and integration are formed, connecting leisure tourism, heritage tourism, red tourism, sports tourism and other themes, and building the overall tourism brand into an Internet celebrity brand.

The era of relying on heaven and ancestors for food has passed. Tourist souvenirs must have a new way of thinking and enter the era of tourism marketing.