Traditional Culture Encyclopedia - Travel guide - What is the major of tourism and hotel management?
What is the major of tourism and hotel management?
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Tourism and hotel management is a professional name. This major trains skilled professionals in tourism and hotel industry who can meet the needs of socialist modernization and social development, love their jobs, have good professional ethics, entrepreneurial spirit and good health, and meet the needs of tourism development in the 2/kloc-0 century.
Hotel management is an undergraduate major in Chinese universities. This major trains senior professionals with good moral quality, innovative ability and academic accomplishment, international vision, professional knowledge and operational ability, and engaged in the management of hotels and other tourism and modern service industries.
Hotel management mainly studies basic knowledge such as economics, management and hotel management. , receive management and service skills training in front desk, restaurant, guest room, exhibition and other aspects of the hotel, and carry out service, management and operation of the hotel.
For example: hotel room reservation, front desk reception, room service, hotel restaurant service and management, hotel development planning and design, hotel investment, operation and management, etc.
Graduates are suitable to work in hotels and hotel management companies with various brands, types, stars and characteristics, property management companies providing hotel-style services, resorts, government departments and industry associations.
Mainly engaged in hotel-related planning, design, marketing and public relations, negotiation, operation management, budget evaluation and other work; You can also continue to study for postgraduate degrees in tourism management, business administration, economics and other related disciplines.
Principles of management, microeconomics, macroeconomics, human resource management, marketing, enterprise strategic management, project management, statistical principles, industrial ecology, introduction to hotel management, supervision and management.
Introduction to exhibition management, service management and marketing, international hotel management, hotel conference management, hotel financial accounting, hotel quality management, tourism psychology, customer care, wine tasting, etc.
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