What does Suning Crowdfunding 1 yuan mean by supporting returns?

1, one-yuan support return is a kind of product crowdfunding, which supports one-yuan to get lucky draw opportunities, and there are rewards for winning prizes. If you don't win the prize, there will be no reward;

2. Product crowdfunding has become a form of pre-sale and group purchase in China. Crowdfunding refers to issuing fundraising projects and raising funds through the Internet;

3. Compared with traditional financing methods, crowdfunding is more open, and the commercial value of the project is no longer the only criterion for obtaining funds. As long as it is a project that netizens like, they can get the first fund to start the project through crowdfunding, which provides unlimited possibilities for more small-scale operators or creators;

4. At present, the main crowdfunding models in China are product crowdfunding and equity crowdfunding. Product crowdfunding is a model of pre-sale and group purchase of goods, and you will get the goods after participation. ;

5. Equity crowdfunding refers to the company selling a certain proportion of shares to ordinary investors, and investors get future income through investment companies. This financing model based on internet channels is called equity crowdfunding. Another explanation is that "equity crowdfunding is the Internet of private equity".