Hu Zhibiao created 2.7 billion wealth, married a secretary with 18 Mercedes, and went bankrupt four years later. what do you think?

Some people say that the taste of New Year is getting weaker and weaker. In fact, people's lifestyles have changed. In the past, during the Spring Festival, people mainly visited relatives and friends and had a family reunion dinner. Now, it has become everyone's choice to travel and go to the cinema. Jason Wu's film The Wandering Earth broke 2 billion at the box office, which is enough to illustrate this problem.

Times have been changing, and the only constant is change. The time goes back to more than 20 years ago, when VCD was still popular to watch movies. And a person saw the prospect of VCD and set up "Aiduo Electric Company" without resources and contacts. The founder of this enterprise with the dream of getting rich is Hu Zhibiao.

Hu Zhibiao, 1969, born in Zhongshan, Guangdong, is a farmer. Jia Yueting, who was four years later than him, was born in an out-and-out peasant family. Neither of them went to college, but they both created their own legends in the future.

Hu Zhibiao, like Shi Yuzhu, is a marketing genius. He started from scratch and soon turned his attention to TV advertisements. His marketing strategy is simple and rude. Whoever is famous will be invited to advertise, and the advertising effect of any platform will be advertised. It only took 1 year for the brand of Aiduo VCD to become a famous brand in China. It took only two years to go from a well-known domestic brand to a household name.

He spent millions to invite the famous director Zhang Yimou to plan an advertisement, with Jackie Chan as the spokesperson. Then he calmly walked into the Media Center of CCTV, won the standard board five seconds after the broadcast of CCTV weather forecast at a price of 82 million yuan, and became the champion of CCTV at a price of 2 1 10,000 yuan.

Hu Zhibiao created the Edo myth in a short time, and at the age of 27, he was worth 2.7 billion. To know that the richest man in China at that time was only a few billion, and Hu Zhibiao was also known as a business wizard, and various praises followed.

1997, Aiduo has become a private enterprise that can compete with state-owned enterprises like Gree. In the face of popular support, Hu Zhibiao was somewhat frustrated. In the face of fierce market competition, Hu Zhibiao tried to deal with it with low price strategy. He launched a 1000 yuan of Aiduo VCD, and consumers can actually get gifts worth 700 yuan. Competitors also tried to do the same thing, but in the end they failed to win Aiduo, which burned money, and Aiduo also paid a heavy price of 65.438+0.5 billion yuan.

Three months before the crisis broke out in Aido, Hu Zhibiao held a sensational luxury wedding. The bride was none other than Lin Ying, the vice president of our company. The first position she applied for after joining Aiduo Company was the secretary of Hu Zhibiao.

Hu Zhibiao's wedding was a sensation, with 6.5438+0.38 million firecrackers and 654.38+08 white Mercedes-Benz floats with serial number plates, also known as the grand wedding of foreign royalty. Even if it is compared with the current star wedding, it is not inferior. /kloc-more than 0/000 guests came to the scene. The taxi driver excitedly informed the other party with the walkie-talkie on the car: "Come to Sun Wen Road!"

Aiduo VCD has been popular all over the country, accompanying most of the post-80s childhood. As the founder of Aiduo VCD, Hu Zhibiao was once rated as an unforgettable business wizard in the business history of China at the end of the 20th century, and at the age of 27, he created a miracle of 2.7 billion yuan. However, from scratch, from peak to disillusionment, Aiduo only took four years.

At the age of 27, he created 2.7 billion wealth. He married a female secretary of 18 Mercedes-Benz. It only took four years for the company to go bankrupt. Both Hu Zhibiao and Jia Yueting tried to save the day. In contrast, Jia Yueting sold Letv to his fellow countryman Sun Hongbin and moved to the United States, while Hu Zhibiao set up a business management consulting company to make a comeback.