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Ideas and steps of popularization

The general steps are as follows:

First, accurately determine the target customers.

Second, arrange the promotion time reasonably.

Third, accurately determine the promotion area.

Fourth, determine the promotion method.

1, product promotion, such as roadshows.

2, special means to publicize the law, such as participating in large-scale activities.

3. Introduce powerful people, such as celebrities.

4. Direct selling method.

Fifth, the atmosphere was well controlled.

6. Effective integration of products and activities. Including site layout, promotional content, gifts and a series of lottery activities. It is very important to have a novel form, rich programs, warm atmosphere, humorous hosts and many beautiful women.

Seven. Details of the event. Including weather conditions, safety facilities, emergencies, etc., should be arranged in advance.

Eight, prepare props for promotional activities. Including activity stage, background cloth, props for creating atmosphere, promotion and display platform, publicity materials, tool kits, etc.

Nine. Supervision and control of activities.

If you arrange these nine steps, you can do a good job in promotion planning.

Website promotion is to let more people find the website or product information you want to promote through the network. Generally speaking, it can be divided into online promotion and offline promotion.

Online promotion: Online promotion is also an online promotion method. I have summarized the following ways, but I think the most important ones are nothing more than the promotion of search engines and the internal optimization of web pages, which will be discussed in detail later. Online promotion includes the following methods:

After the website platform is successfully developed and put online, not all people can find the relevant website information, and many search engines have not included the relevant information of the website for some time, so it is very important for search engines to log in to their own websites for free. Take Baidu as an example, open Baidu's login page), and then submit the verification code to complete the login of the website, and log in to major search engines as much as possible, such as search engine websites such as Soso, Yahoo, Google, Sina, Netease, tom Search, etc. to complete the login email promotion method:

Of course, it is different from the aimless promotion of spam in the past, but email marketing based on user rights. Compared with traditional promotion methods or unauthorized mail marketing, permission marketing has obvious advantages. For example, it can reduce the nuisance caused by advertisements to users, increase the accuracy of potential customer orientation, enhance the relationship with customers and enhance brand loyalty. According to all forms of user email address resources used in licensed email marketing, it can be divided into internal list email marketing and external list email marketing, or simply internal list and external list. Internal list, also known as mailing list, is a way to use the registered user information of the website for email marketing, such as news mail, member newsletter, electronic publications and so on. Off-list email marketing is to use the email addresses of users of professional service providers for email marketing, that is, to send information to users of service providers in the form of email advertisements. Licensed email marketing is a relatively independent method system in network marketing, which can be used in combination with other network marketing methods or independently.