Traditional Culture Encyclopedia - Weather forecast - Excuse me, what does network promotion mean?
Excuse me, what does network promotion mean?
Faced with all kinds of network promotion methods, many people feel very confused. They receive n marketing calls every day and listen to each other for a long time. They are still at a loss. Which promotion method should they choose? Which promotion method is the most effective and costs the least? It must be a question that many webmasters or extension workers are eager to know.
In this article, Mo Jun will share with you some effective network promotion methods that you don't know, hoping to help you fully understand the network promotion and choose the correct network promotion method.
1, search engine website promotion
Many people use this method, but I still want to write it, because this method can quickly occupy the position of Baidu's home page.
Choose keywords for your website or product, and make 1000 keywords related to my industry. Each keyword generates an independent marketing page, and then cross-links with technology to quickly increase the weight. In this way, I only need to search the keyword homepage I set in the second half of the month, and my website will definitely be there, and the Baidu index of these keywords is very high, so I don't need to say the effect.
2. Blog website promotion
Soft articles should be published, first, forums, article stations and second, blogs. One of the benefits of posting to blogs is that these third-party blogs are highly weighted and easily included by Baidu, ranking high.
When doing blog promotion, most of the content may be false and original. In order to enrich the content and improve the quality, we can find one or two topics or highlights according to the content of the article, as a supplement to the content, or we can expand reading. According to the courses you promote, you can insert pictures and videos as supplements to reduce the similarity ratio with other articles on search engines.
Here, Mo Jun suggested that all students join the corresponding circles and topic groups of each blog, introduce their articles and increase the number of visitors. After the article is published successfully, some blogs may be subscribed, and some can be shared with some SNS vertical websites to expand traffic and achieve the purpose of being spread quickly.
3. Promotion of Forum Website
Collect all high-quality, women's forums, register dozens of accounts in each forum, set up their own micro-signals, post hot content, post their own posts, pay attention to changing vests, and post controversial titles. A good title is 100% success or failure of forum promotion. The forum here refers to a pan-forum, including guest books, forums, post bars and other places where netizens may gather.
4. Network selection and promotion in news source.
Submit high-quality web pages, pictures and posts to websites and aggregated websites. If you are recommended, your fans will increase dramatically, and the premise must be quality articles.
Therefore, the quality of the article is very important for the promotion of news source law. You should learn how to write a good soft advertisement.
How to learn:
SEO optimization is a promotion method that small and medium-sized enterprises must consider at present. The effect can be comparable to that of bidding ranking, and the cost is far lower than that of bidding ranking. In addition, this promotion method is still in the rising period of the market. For most regions and industries, the market is far from saturated. In this case, whoever does it first will take the lead. Like any other promotion method, SEO optimization will reach saturation and be in a stable period one day, and its advantages will be weakened at that time, so if you do it one day earlier, you will have a better chance of winning!
In addition, in this era of mobile Internet, there is a unique marketing method. Our customers are on mobile phones, and learning mobile marketing well is an opportunity to grasp wealth.
Join this circle
There are many online tutorials on this topic now, but many of them are out of date, because the Internet is constantly changing. In order to prevent everyone from learning wrong and outdated knowledge, I joined forces with the awesome people on the Internet to form a group. Small partners who want to learn SEO and network marketing can come here to study and join this group. June 1st is in front, two three four in the middle and four one eight in the end. There are special people here to guide you in your study, and you can find them in order. What I want to say is that unless you want to learn this knowledge and expose yourself to the Internet, don't come just to join in the fun.
5. Video promotion
Go to Baidu Video to find some promotional videos or interesting video materials to download, then use software to implant your own micro-signal and QQ number at the bottom of the video screen, then set different keyword titles, and upload these videos to major video websites with your micro-signal. One key word is uploading videos with titles.
In this way, if you have 1000 keywords, you have to upload 1000 videos. When users search for a keyword you set, your video ranking will be high, and others will see your micro signal and pay attention to you.
In addition, you can also put your website in audio and video files, especially some video files that require certificates to watch, and even pop up the website. In this way, with the help of the latest movie release opportunity, you can get hundreds of thousands of ip by releasing a video file, and the effect is absolutely first-class.
6. Add mobile phone numbers in batches for promotion.
You go to Baidu to find insurance, real estate, rental, that is, similar sales. You can also treat them as your own customers. Most of them are white-collar workers, and they are also affordable groups. You can find hundreds a day. Then you import them into your mobile phone, and the mobile phone WeChat will be displayed. Then you add them up. Almost 80% of these people will agree because they are online.
There is also that women love shopping. When shopping, which clothing store to go to, where to buy bags, call the shopping guide and add a WeChat, and tell her to add a WeChat. Just take pictures of any new products in the store!
7. Pay for the number
I'll tell you one way, that is, some qq groups specialize in changing phone number resources. You can find more on the internet and then change resources for them. Generally, they have to change one or twenty thousand phone numbers to change resources. If not, you can make a deal with the courier company and sell it for hundreds of thousands. There are also Unicom and mobile companies. Taobao sellers have many resources.
8. Find the number for free
This is a way out of thin air. The first way is to buy some software that can automatically search for phone numbers. The second method is to set up an excsl table without spending money. Everybody knows that!
The first few digits of each mobile phone number are the same in a certain area. Our mobile phones are 180, 18 1 slave 139. How to operate? Is to set the first seven digits of the phone number to be the same, and the last four digits are arranged from 0 to 9 in turn, and then copy and paste a form to generate tens of thousands for him at one time.
9. store promotion
It would be much easier if we had our own shop. People who come to your store will try to get customers to leave their contact information, whether it's a gift or a membership card. Just leave their contact information and add their WeChat, even if they don't buy your clothes, they will buy your cosmetics in a few days.
Nowadays, many bosses who are entities are not good at using new media for promotion. For example, the biggest advantage of WeChat is to make customers who enter the store clear at a glance, and to keep customers who stay for a few minutes away from strangers, regardless of whether there is a deal. As long as you add his WeChat, you can do business on WeChat, no matter whether this customer is domestic, foreign or Antarctic. In this way, the loss of strangers can be controlled within 3%, and even all customers can be locked.
I can give you an example. Let's see how the entity boss uses WeChat marketing to lock customers in his physical store.
If the owner of a clothing store has more than 100 individual customers entering his store every day, then there are more than 3,000 in that month, which is quite impressive.
These customers are all strangers. They came in for a few minutes and left. These strange customers may not know when they will meet again after they leave, or they will never meet again in this life, because you have not satisfied them and the needs of such customers, right? Therefore, the owner of this clothing store is very clever. He listened to the words of WeChat marketers and sent mineral water. Because of the hot weather, he left these customers' WeChat and added his WeChat.
In this way, the number of his WeChat friends has increased significantly, with more than 3,000 WeChat friends in a month. This Dandan is only a month's accumulation in a physical store, and other aspects are also WeChat friends, such as what promotional activities are there in the store and what new styles of clothes to wear. He wants to take his own photos and send them to a circle of friends. More than 3,000 people will see them in a circle of friends. He sends a circle of friends, which is the monthly flow in his store, just like that, directly from 3000.
10, leaflet promotion
You can print some leaflets with your own micro signal on them, and then you can discuss with the local courier, for example, your regular delivery will help you send them.
If it really doesn't work, start sending him some inexpensive products, and ask your girlfriend or wife to contact you and ask them to send you some leaflets, because the courier has to receive and deliver goods every day and contact different people every day. These people like shopping very much. You can ask the courier to give them your business card and ask them to add your micro signal, so that you can definitely add it to these people.
This method is also suitable for regional agents to try. This area is your market, and it is very huge to have a good relationship with express delivery.
1 1, people nearby
Use Tencent's series of mobile games to find people nearby, throw notes and add friends. Suitable games are "Cool Run Every Day" and "Love Elimination Every Day", others can be tested by yourself.
The method of adding friends is simple. Download the above games and install them on your mobile phone. You can log in with your own personal micro-signal, and then click on someone nearby to see other players nearby. At this time, you can throw a note to them and attach a sentence, such as adding a micro-signal XXXX, playing cool running together every day and sending it to each other. The key is that there is no limit to the number of notes sent, but generally you can receive up to 50 notes sent to you by others.
Therefore, this way of adding friends is much less restrictive than the way of adding friends directly by WeChat greetings. In addition, we just talked about using people near the game to find players and add them as friends. Similarly, we can also use the "WeChat Location Modifier" APP to find the geographical location of mobile phones, thus expanding the range of people nearby to the whole country and adding more players as WeChat friends.
Remarks: WeChat Location Modifier APP is currently applicable to Android phones, and Apple phones also have corresponding software to modify the geographic location of mobile phones. You can do your own Baidu search.
12, nickname promotion
As before, QQ nicknames can only be named with a few words, and at most, they can be named with 1 1 Chinese characters, which can completely form an advertising language. The word chain advertisements of general websites are about 1 1 words. Therefore, we can change nicknames into online advertisements similar to word chains, such as "China Station Group 300 yuan", "10G Space 200 yuan", "Choose a comfortable room with less money" and so on.
Whether it's QQ, WeChat, forum ID, etc. If you are a brand, I suggest you change your name to brand name+real name.
Changing the QQ status to "Q Me" has the advantage that you will always rank first among the group members, the administrator and QQ members are under you, and there is no need to leave blank at the beginning of the group business card, which is equivalent to having a text advertising chain in this QQ group.
13, QQ reminder function
This method is known to many children's shoes, that is, using the new reminder function of QQ. First download and install mobile QQ, log in to your own QQ, then select a group, and then click the+sign in the lower right corner to see a reminder function. Click Create Reminder, and you will be able to make a pop-up message prompt for group friends in the lower right corner of QQ, even if some group friends use mobile phones, they can see it.
In addition to creating reminders in the group, there are also one-on-one reminders for friends. When we create a reminder in the group, we can write "I am a good friend in the group, welcome everyone to add my micro-signal XXXX", thus achieving the purpose of letting others actively add your micro-signal.
14, Momo Bar
Go to Momo and make a topic. Just join a stranger. You can add some friends or something. If you post some topics and interact, many friends will join you. This method is very effective.
15, classified information network
Go to major websites, such as 58 City, Fair, Anjuke and Recruitment Website, and leave a message to these brokers saying that I want to rent a house, but don't leave my mobile phone number, otherwise they will be annoyed. You can leave a micro signal saying that I can't answer the phone at work, and there is a good house to post on WeChat. In that case, it should be no problem to add three or four hundred people to you a day.
16, product packaging
You can print some stickers of your WeChat QR code and stick your QR code on all your products. Maybe that customer gave it to someone else and became your customer.
17, building a group to give gifts
Just build a group by yourself, and another way is to throw a sieve in the expression bag to give gifts, so that your friends in this group can invite their friends to participate, so that you can add them to her friends' friends. This method is much better than sending samples directly.
18, add friends to WeChat group
You build several WeChat groups yourself, and then put the QR code in the WeChat group into the qq group for absorption, which means that as long as you put the QR code in the group, many people will come in.
At this time, if you have four groups, if each group has 500 people, you have 2000 people. You can also switch groups with others. After changing groups and adding people, your friends will reach 5000 in a few days. But this method is available, but the quality is not high. You need to cultivate communication and don't want to join the group by yourself. You can also go to Baidu to search for WeChat group and scan it in.
19, Mom Forum
These mom forums, such as baby tree, mom help, etc. Publish some topics that mothers trust, such as diet and medical care, which are some of their most concerned issues. Then we can post some experience and support, or post ourselves or find some friends to post or discuss with people in your team.
Put the post on the top, bring others in, build trust with others in this way, and then talk about the next product after building trust. The effect will be relatively better. If we want to recruit some students to do part-time jobs and deal with students, we will talk more about topics related to part-time jobs.
20, video source flash promotion
Nowadays, video websites all provide external access interfaces. Other websites and blogs cite these videos to directly promote websites and expand their influence.
2 1, Public Platform Aggregation Website Promotion
Submit it to some official WeChat account navigation platforms to increase your WeChat exposure. I won't talk about the specific website, lest someone say that I am soft and broad.
22, promotional software
If you have a promotion, you can use software to help you complete it. If customers want to buy your products in the future, they will give you the address and phone number. For example, it is not easy to give something to others. You have to give it conditionally, saying to forward a screenshot to your circle of friends, and then give you a free sample. If you send it directly, one will die. You can try if you don't believe me.
23. Promotion of mobile applications
I believe that many people have not thoroughly studied the promotion method of mobile APP. I recommend several powerful apps to you. You can try to go in and do marketing promotion, such as Mo Mo, sing, happy hot mom, and various news apps.
24, acquaintance transformation
It is to transfer your friend's qq friends or relatives and friends of your relatives to your own WeChat, that is, to bind your micro-signal with your friend's qq number, and all his friends will be yours. Similarly, you can log in your micro-signal on your friends or relatives' mobile phones to attract friends on their mobile phones to you, provided that you communicate with others.
You can go to Baidu to search for free SMS software, or you can go to Taobao to buy one for a few dollars, and then import the phone number you collected into the software and send it. For example, if you have activities or promotions, you can send them.
25, mailing list website promotion
That is, regularly or irregularly send information to female consumers for their possible needs, and then attach their own micro-signals to the information. Promote the official WeChat account, and let the user reply and send it to the official WeChat account, because only by paying attention to the official WeChat account can he reply, so that he will become your fan.
26. Content dissemination
You might as well write some articles and publish them on other websites and on the platform you want to choose. Anyway, you can go where there are the most people, no problem. In addition, add your micro-signal in many places of the article to prevent others from reprinting it and changing it into your own. If you add a micro-signal to an article, few people will delete it, and many reprints will basically not carefully look at whether your article has advertisements.
If you can't write it yourself, you can also go to foreign websites to find some excellent articles to contribute. As long as your article is good, most people will help you publish it, but don't look for articles that can be seen everywhere and have been destroyed by Baidu.
Published on its own WeChat public platform and related forums and post bars of major products, the title of the article is that the key must be to achieve the effect of active forwarding by consumers.
27. Restrict the downloading and promotion of content.
Didn't you ask everyone to encrypt the prepared materials before? I used them here. You can also get these contents, forward the contents of my official WeChat account and follow my WeChat trumpet to get the download password.
This method can not only let him help you spread it for free, but also get attention, killing two birds with one stone.
28. WeChat recommends promotion methods
Find some self-media marketing accounts. There are free recommendations. A large number of sales numbers are recommended in the circle of friends every day. You can use resource exchange to let him help you promote it for free, and you should also help others promote it.
29. WeChat official accounts push each other.
Mutual push can expose a large number of your official WeChat accounts, quickly increase fans, and find some official WeChat accounts with the same target customer base. The number of fans is similar, forming mutual push.
An official WeChat account that has been in operation for a period of time, especially one with good interaction and stickiness, has certain trust in this official WeChat account. Because of the grafting of trust, it is easier to accept the official WeChat account pushed and become your own fans.
When reasonably pushing each other, because the core value of the official WeChat account can be simplified and described, the fans who push each other can better understand the core positioning of the official WeChat account, and it is easier for fans to understand what is behind the official WeChat account, rather than using content to reflect it, which will increase the viscosity and emotional temperature.
Find some high-quality accounts to form long-term friendship and promote each other. After you post the article, you recommend him at the bottom, and he also posts the article with your micro signal at the bottom.
30. WeChat Promotion Alliance Promotion
You can't be a hero by yourself. After all, a person's energy, time and intelligence are too small. Therefore, you should know how to borrow external forces. Several people who do WeChat marketing join hands to achieve the purpose of publicity. When promoting your own platform, you can also bring other platforms by the way, and the same labor will get more gains.
3 1, image watermarking promotion
Spread your watermark pictures through Weibo and Baidu pictures.
Image watermarking can bring great benefits to website promotion, such as putting your website as a watermark on your product image. When you send product pictures to customers, customers will easily remember your website.
Another example is that others reprint articles on your website, and your website is on the picture, which is equivalent to promoting your website; Watermarking a picture has other benefits, such as preventing competitors from copying it maliciously.
32. Free resource promotion
Provide free services to others, such as the materials prepared above, WeChat marketing materials and so on. Before long, your own content will become indispensable marketing materials for others, and people who pay attention to you will naturally have them, and they are all high-quality agents. ?
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