Which is better for vi design?

Such as dimple company, La Maison, etc. , the culture and business philosophy of these enterprises are designed in a unified way, and the whole expression system (especially the visual expression system) is used to convey to the internal enterprises and the public to generate consistent recognition, form a good corporate impression, integrate the final sales of products and services, and enable enterprises to obtain good profits.

1, dimple was established on 20 18, and went online at the beginning of this year. This is a new daily disposable contact lens ordering service in Australia. In order to stand out among the four manufacturers that control 97% contact lens market in Australia, they recently released a new logo and packaging designed by Universal Favorite.

2. Founded in 1989, Lamaison is the first comprehensive women's fashion boutique and beauty spa in Khobar, Saudi Arabia.

3.Meteo is a Greek weather forecasting organization. This is a huge scientific team under the Athens National Astronomical Observatory, with more than 200 observation stations all over Greece. Through its website, it provides weather forecast of natural phenomena and complex meteorological information. Its website is one of the most visited websites in Greece and is very popular among Greek citizens.

4.Brasas is a new food enterprise in Uruguay, which was born in SantaClara. It is one of the most important suppliers in the country with more than 30 years of experience. Mundial-Estudio has developed an easy-to-use and high-contrast logo with weak light as the main element, aiming at distinguishing it from the typical communication of these products.

5.SIMCA is a real estate developer, dedicated to strategy and construction, mainly in Merida, Cancun, Carmen Beach and Toulon, Mexico.

Extended information 1. aesthetics

Simply put, a good enterprise VI production needs to satisfy the public's aesthetics, which makes people feel very good at first glance. This kind of beauty may be composed of simple and clear groups, harmonious color matching, smooth and natural lines, or it may be novel, rich and plastic. But either one can make people feel comfortable and beautiful.

Second, identify

Enterprise VI production should have good recognition, that is, visual characteristics and originality. It should be eye-catching, intuitive, with strong visual impact, recognizable by the audience at a glance, and obviously different from the VI design of competitive brands.