Sales manager's half-year work summary

Sales manager's half-year work summary-sales manager's half-year work summary generally needs to explain three aspects of work. First of all, we need to explain the sales situation in the past six months; Second, the works that have great influence this year; Third, the sales plan for the second half of the year. This article is a sales manager's summary of his department's work in the first half of the year. I hope it will be helpful for everyone to write such an article.

Hello, leaders and colleagues:

The new meteorological operation department is one of the early stores of the company. Company leaders pay more attention to it, and the new atmosphere involves everyone in the company. The chairman visited the site to guide the moving work, and expressed condolences to the employees, encouraging all employees to make persistent efforts, overcome difficulties and do their jobs well. Mr. S personally participated in the moving work, and made valuable suggestions on the location of the shop and hanging cans. And often call to ask about the progress of the work, and attach great importance to the moving work. Mr. X and Mr. A went to the store tirelessly to audit the financial work, guide the work in the store and make constructive suggestions. We feel very warm and grateful for the great help given by the new meteorological business department.

Please allow me, on behalf of all employees of New Weather, to express my deep gratitude to leaders and colleagues at all levels who supported our moving work, and to thank your for his strong support and help. We must live up to the high expectations of the leaders and hand in a satisfactory answer sheet to the company with our own practical actions!

Now I will briefly report on my recent work:

I. Operation of the Operation Department in the First Half of the Year

Under the correct leadership of the board of directors, relying on the wisdom and strength of enterprise employees, we will adhere to the work style of seeking truth from facts and working hard, strengthen production and operation management, carry forward the enterprise spirit of working hard, and strive to expand market space and market share. In the case of sluggish market demand, the cumulative sales volume in the first half of the year was 5250/t, up 9.6% year-on-year. The cumulative purchase was 5305/t, up 9% year-on-year. The accumulated sales revenue is 33.82 million yuan, but the economic benefit is not good, which is lower than the same period. The overall situation of petroleum industry development is grim, the overall market demand is weak and the prospect is not optimistic. Competition is fierce and profitability is declining. In this environment, we should promote refined management, reduce operating costs, strengthen risk prevention, be customer-oriented, aim at strengthening and expanding market share, and strive to achieve new breakthroughs and steady growth in sales and profits in the second half of the year.

Second, a brief introduction to moving.

1, introduction of real working environment

Because of the rush to move, the time is tight and the task is heavy. Some work is imperfect and passive. Production workshops and office buildings are under construction. After the bulk oil tank is hoisted, the medium packaging can't be produced normally, the equipment has nowhere to be installed, the ground is muddy, and the working environment is very poor. In order not to affect sales and minimize losses, employees all work in the open air. The sun is like fire in dog days, the earth is like fire, and the ground temperature is as high as 40 degrees or above. The employees were sweating like rain, their clothes were soaked with sweat and refused to stop working. After clothes are dried in the shade, there will be a layer of white salt. The sun is shining on the skin and it is slightly red.

Swelling and pain, tanned skin, no complaints. Rainy days are like swamps, so muddy that you will slip if you are not careful. However, the employees joked that this is the long March of our Heyirong Company in the new period, and there will be a brilliant tomorrow!

Sweat on sunny days and mud on rainy days, which is a true portrayal of our working environment. Faced with the harsh working environment, none of our employees flinched and complained. Instead, we should actively engage in our work, try our best to overcome difficulties, solve problems and do our job well. In the same boat with the company, * * * in the same boat, * * * to tide over the difficulties. Fully developed the spirit of ownership and the quality that a harmonious and glorious employee should have. Here, I want to say to all the staff of New Weather: "You have worked hard."

2. Introduction of the new factory

In order to enhance the company's image, meet the market demand, adapt to market development and break through the bottleneck of its own development. Build our workshop into a modern workshop with specialization, scale and perfect infrastructure. We visited many enterprises on the spot, absorbed the advanced experience of the same industry, adopted the suggestions of equipment manufacturers, and combined with our actual situation. Designed its own multi-functional workshop, integrating production (small and medium-sized packaging, soft packaging, palm oil bags) washing barrels and warehouses. The space utilization rate is improved, and the process flow is more reasonable, scientific and perfect. At the same time, it also reduces the investment cost. At present, the civil work has been completed and the color steel capping is under construction. The main project of a comprehensive public building integrating office and accommodation has been completed. Accelerate infrastructure construction, advance the construction period, and strive to put into production as soon as possible!

Third, promote brand building with quality service.

Under the pressure of imbalance between supply and demand in the market, price wars break out one after another. However, price competition has been unable to open the distance between the two, and service has become a sharp weapon for the grain and oil industry to stand out. Selling products is more about selling brands, and service is the cornerstone of brand reputation. Only by strengthening service consciousness, improving service level and advocating professional service and thoughtful service. Only in this way can it be better recognized by the market and trusted by customers. Only in this way can we improve the reputation of products and better build brands.

Fourth, the development planning of the new meteorological business department.

After the new workshop is completed; This is a new test for each of us. Facing the new situation and new technology, we all need to learn to adapt. We should cultivate our own learning ability, establish a learning team and improve our own level to adapt to the rapid development of the company. We promote the development of stores from the following five aspects.

1. bulk oil is the business unit, and its main customers are food factories and secondary wholesalers.

2. China packaging has been upgraded in an all-round way, and its internal quality and appearance image have been improved. On the basis of the original customers, develop large canteens and high-end hotels to enhance the brand image.

3, filling small packages, into farmers' markets and supermarkets. Improve your own product system.

4. After expanding the tank capacity, strive to do transit business for large manufacturers and enhance their own strength.

5. Develop some new varieties, such as disposable packaging, and seek new profit growth points. Do a good job in the follow-up development of products.

After the completion of the new store, it will inject new vitality into the development of the new meteorological operation department. This is a turning point and a new starting point for a new atmosphere. The new weather will stand in Shijiazhuang market with a brand-new look and image. We will, as always, inherit and carry forward the corporate culture of harmony and honor.

Culture, people-oriented, heaven rewards diligence. We will be pioneers in the new era, keep pace with the times, blaze new trails, dare to be the first, and strive for first-class. Hand in a satisfactory answer sheet for the company and employees with your own practical actions!

Sales manager's half-year work summary I have been in the company for half a year. After this period of work and study, I have studied the company's sales report and sales products in detail. I will take advantage of this half-year work summary to make a report on my work and the problems I found.

First-class enterprises make rules, second-rate enterprises make brands, and third-rate enterprises make markets. For the Guangdong market, including electroplating materials enterprises except Colliers and Huachuang (Shenzhen and Dongguan), they are still trying to make a market, especially Shenzhen and Dongguan. For those unscrupulous small dealers, in order to survive in the market, their purpose is to pursue maximum benefits. Therefore, there is no loyalty and trust. However, according to the current market situation, they are our company's main customers. So our company can't completely win over and control these small dealers. For our company, these small retail investors can be said to be operating at a loss after deducting all aspects of labor and sales costs.

Through the concerted efforts of all the staff in the sales department, Qi Xin discussed and formulated the sales tactics of each link, the core competitive advantages of the company's products, and the company's publicity material "A Letter to Customers", which made suggestions for various media advertisements and put forward the core statement of "Everything is safe, virtue is the world", so that the popularity of our products was gradually recognized by customers in Taiyuan market. All employees of the department accumulated more than 5,000 copies of yellow pages and sent more than 3,000 copies of company publicity materials. Despite the cold, they made strange visits in the tax hall and various office buildings in the high-tech zone, laying a good foundation for the upcoming crazy sales season. In terms of team building, detailed assessment criteria are formulated for the sales staff, operation system, workflow and team culture of the sales department. This is what I think we have done well, but there are still great problems in our work in other aspects.

Judging from the current form of the company, the internal management cost of the company is very low at present, and the external market pressure will be increasing. Once our sales are done, it will first attract the attention of our competitors, and no one wants to give the rice in the bowl to others for free. In this case, competitors will definitely adjust their sales strategies and product prices to seize customer resources. Secondly, under the pressure of sales volume and market, salespeople and companies will try their best to lower the selling price or pay more sales costs to win customers. There is no room for further compression in the price of the company's products. Once the price is lowered under the pressure of market and sales volume and the sales cost is raised again, the higher the sales volume, the lower the profit, which can be said to be more and more loss.

Based on the above aspects, I personally think that the company is currently in a critical period, and the company has no clear development plan and phased business objectives. At the same time, in the early development process, the company did not gradually form its own core competitiveness trend. A clear development plan and phased business goal is not a question of how much money to earn today and how much money to earn tomorrow, but a question of how to survive and how to survive better. It can be said that the products that sell well in the Guangdong market at present will not make our company get their hands on it and make a profit. Because these are the fruits of their labor.

In view of the current situation, I have some immature suggestions for the company's reference:

It is suggested that the company conduct a detailed study on the current product catalogues of Huachuang and Colliers to compare whether our company has the opportunity to win the agency and distribution rights. For the products won by Huachuang and Colliers, our company organized personnel to inspect the domestic and foreign markets, looking for similar products whose brands are not well-known in Guangdong or have not yet entered the Guangdong market, but have certain advantages in quality and price, and negotiate with us to win the agency and distribution rights. In this regard, Huachuang and Colliers have really done a good job. No matter from the reflection of the following dealers or my understanding of their headquarters, we can see that they have different emphasis on the products and strategies they operate. In the choice of customers, Huachuang is committed to downstream distributors and price wars, and Colliers is committed to direct access to high-end manufacturers, striving to build their own brands, avoiding price wars and taking the high-end route. Therefore, when cultivating the core competitiveness of our company, we can learn from the above two business strategies.

There are some immature suggestions in the above sales manager's half-year work summary. Please forgive me if there is anything wrong. I always think that the development of Shenzhen company is not only a problem of Shenzhen company, but also related to the next development of the whole company and has a far-reaching impact on the future development of the whole company.

Sales manager's half-year work summary March and September have quietly left us. The arrival of 10 tells us that more than half of 20XX years have passed. At the end of last month, our company also held a semi-annual sales meeting. The leaders of the company also made a half-year work summary at the meeting, which gave us a deeper understanding of the company's work in the past six months and summarized some experiences for us to share. Therefore, after this meeting, the leader asked us to make a summary of our work for half a year, hoping that through the summary, we can better understand ourselves and learn from outstanding colleagues, so as to better carry out the work in the second half of the year.

Now I will summarize my work experience and feelings in the past six months as follows:

First, do things in a down-to-earth manner and earnestly perform their duties.

First of all, I can start with product knowledge, carefully analyze market information while understanding technical knowledge, and make marketing plans in time, follow up customers in time and analyze customer data. Secondly, I often communicate with other salespeople frequently to analyze the market situation, existing problems and solutions in order to improve together.

We should always develop new customers, and constantly classify customers among competitors, regard the customers who are most likely to use our products as important customers, focus on the customers who have recently had projects, and allocate the number of visits according to their needs. Strive to promote the list, so as to achieve the purpose of sales.

While analyzing customers, we must establish our own customer base. Finding the right customer base according to the characteristics of our products is the key to success. In the past six months, some of the customers I have dealt with are not very familiar with this industry, or just started in this industry, with weak technology and small list, but the success rate is relatively high and the price can be higher. Customers like this can be included in the main customer base. They are usually transferred from other related industries or newly established departments to monitor the project. Because they have customer resources in this area and have development prospects, if they can maintain these customers well, they will leave a considerable amount in the future.

Second, be proactive and strive to complete the task on time and in quantity.

Take the initiative to visit customers every day to ensure the quality of visits. After you come back, you should carefully analyze the information, summarize the work situation and make a good work plan for the next day. Visiting customers is the basis of sales. No visits, no sales. And because people have feelings, only by establishing an emotional foundation with customers and improving their trust in us can we have the opportunity to sell products to them.

Actively assisting customers to do their own work, such as helping to find information, planning and budgeting, is one of the ways to increase customers' trust in us and the best opportunity to push our products to them. Even if we don't close the deal right away, they will always remember your efforts and will take the initiative to find us if it is useful in the future.

Third, do a good job in after-sales service.

No matter how good the product is, there will be defective products and various problems, so after-sales is particularly important. Doing a good job of after-sales is an important means to maintain customer sentiment and the key to re-sales. When a customer comes to us with a problem, we should learn more about the situation from the customer as soon as possible and try our best to find out the problem. If we can't find the reason, don't worry. First stabilize the customer's mood and comfort him, then promise to help him solve the problem and reassure him, then reply to the company's technicians and try to solve it.

There are many problems among my customers, but after coordination and help, most customers are satisfied with our service. Many of them immediately indicated that they would continue to cooperate. Please contact us immediately if you have any items to purchase.

Fourth, keep learning.

People have to keep learning to make progress. First of all, we must learn our new products, and our product knowledge must be passed; Secondly, learn communication skills to improve their business ability; If you have time, you can learn the product characteristics of some peers and compare them with ours, so that you can understand the advantages of our products and avoid weaknesses in front of customers.

Fifth, learn more about industry information.

Knowing our competitors, knowing our peers, knowing the products that are doing well in the market now, and knowing the relevant policies of the industry are all issues that an excellent salesperson must always care about. Only by knowing the outside world, can we not become a frog sitting on the sidelines, can we make a correct judgment on the information we have in our hands, and can we improvise when encountering problems.

VI. Plans for the second half of the year

At the half-year sales summary meeting, my data was far from my colleague xx in the same department. Her half-year sales1.5000, returning more than 80000, and my sales are only more than 20000, which is far behind. I have to catch up in the second half of the year. Although she entered the company earlier than me for a while, everyone faces the same market and the same number of customers. The gap between them is only the gap between people. In the future, I will learn more sales skills from her and other colleagues, and strive to increase my sales and catch up with them. I want to set a clear goal for myself, and strive to achieve 6.5438+0.5 million in the second half of the year, that is, to achieve about 30,000 per month. At the same time, we should make a good sales plan and assign tasks to our customers, with the general direction from the industry to every customer. In this way, you can clearly know your daily tasks, clarify your purpose of visiting customers, and improve the quality of your visit. Because in the first half of the year, we didn't make a detailed work plan, visited customers blindly, and were not particularly familiar with the products, resulting in less sales, so in the second half of the year, we should change our methods, strive to increase sales, and strive to complete the tasks assigned by the company.

Finally, I would like to thank our leaders and colleagues for their support and help in my work in the first half of the year. I hope that through our joint efforts in the future, we can achieve great success in the second half of the year.

Sales manager's half-year work summary 4 1 pe pipe bidding for the first water supply pipeline reconstruction project has been realized. The bid price of this project is 9,862,400 yuan, and the contract is currently being implemented. Because Jingyi Road is located in the urban area, it is difficult to dig and coordinate with the resident units, so the progress of the project is slow, which may affect our settlement.

2. Complete the bidding of pe pipe for water supply pipeline of xxx National Road in East New Town. This project is the first large-scale use of pe pipes in Jinan, which has a great impact. After two months' efforts, the project has been basically completed and approved by the supervisor and Party A, laying a solid foundation for the promotion of Wei Xing pe pipeline in Jinan market.

3. Completed the warehouse inventory of the asset appraisal company.

4. The bidding for pe pipe of water supply pipeline in Shanda New School has been realized, with a price of 820,000 and a performance of 620,000. The project is located in the south outer ring and is a key project of the city. At present, the experiment has been suppressed and passed the acceptance, except for the initial project added later.

First, the problems and solutions in the work:

1 can't handle market information correctly, as shown in the following:

(1) lacks the ability to control market information. In the ancient society with highly developed information, many effective information passed by us, but we didn't grasp it;

(2) Lack of ability to deal with market information. Effective information depends on mastering, analyzing, processing and submitting. We often lack how to judge the correctness of information.

(3) Lack of information exchange makes a lot of effective information disappear in vain. In the future work, effective measures should be taken to give full play to the role of information, strengthen the ability to process information and strengthen communication, which may correctly judge the accuracy of information.

At the beginning of the year, because of the low professional level and lack of lessons, I couldn't get a clue in the initial bidding work and failed many times. What's the problem? Facing the lessons of many failures, we found our own reasons, analyzed the project bidding documents, compared our competitors, and found out our own shortcomings. In the future work, we should always strengthen business study, improve our own ability, enhance the market competitiveness of enterprises, and make the company invincible in the future bidding work.

3. Lack of planning and guarantee. In the project of Shanda New School, due to lack of understanding of the project progress, lack of clear priorities and unreasonable sequencing of production progress, the delivery was slow. In terms of equipment maintenance, there are no safeguard measures, and the machine is broken without accessories, which affects the abnormal construction and causes adverse effects. In the future work, we should strengthen communication with the owner, help the owner to analyze the drawings, understand the progress of the project, make plans in advance, and calculate the allowance on the pipe fittings. Strengthen the protection and maintenance of welding equipment, handle problems in time and leave no hidden dangers. For parts that are often damaged, reserve them in advance and repair the equipment at the first time.

Second, the future work plan:

1 Analyze competitors, enhance communication with competitors, and conduct cooperative competition. At present, our most powerful competitor is Sichuan Senpu Pipe Industry, whose sales network covers all Shandong markets and has a huge interpersonal network, and its sales performance in Jinan is second only to ours. At the beginning, in order to compete for market share, both of us adopted the strategy of reducing cheap money, which would only make both sides lose more profits and lose both sides. In the second half of the year, we should strengthen the contact between the two sides, improve each other, complement each other, use each other, blame each other, combine competition, recycle interests and enjoy the market.

Do a good job in after-sales service, especially emergency maintenance. At the beginning, the most intense market competition was service competition. The promotion of a good product is not only good moral character, but also perfect after-sales service. Many emerging pipelines were huge when they first entered the market, but why did they disappear soon? It is because the protective measures are not in place and the service level is not up to standard. We should make great efforts in maintenance, systematically train personnel, buy special tools for emergency maintenance, and prepare to repair pipe fittings, so as to truly let customers have no worries.

3. Strengthen communication and cooperation between departments. As a business part, we should learn more from our brother departments, strengthen contact, cooperate uniquely and provide good service. In order to achieve the same goal of the property management company, all parts should cooperate carefully, reduce internal friction, give full play to team spirit, and improve the overall combat capability of the property management company with the help of the strength of the group.

Cultivate the market, increase advertising and establish brand awareness.

Jinan is currently engaged in urban construction, and the large-scale pipe network transformation and branch water supply in the eastern new town and the western university town have brought us unlimited business opportunities. Do a good job in market evaluation, summarize the lessons of the three projects in the first half of the year, do a good job in customer return visits, apply the good performance characteristics of Wei Xingguan, properly invest in certain advertisements, improve the reputation of enterprises, increase marketing efforts and further promote them.

Strengthen learning and internal management, strengthen training, measure various management systems, and improve the quality of employees. Constantly learn professional knowledge and improve business level. Constantly improve and standardize various governance systems to lay a good foundation for the development of various work.

6 Do a good job in safety, safety is the eternal theme of the enterprise, and adhere to the principles of giving priority to prevention, combining prevention with control, strengthening education, and preventing and treating by groups. Through insurance education, employees' insurance awareness and self-protection ability have been enhanced, and a safe and comfortable working environment has been found for employees.

I recommend it carefully.