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Development Strategy of Hubei Heyuan Gas Co., Ltd.
In the past, the company relied too much on a single liquid product and its development space was limited. In order to gain more competitive power and expand the broad market space, the company proposes to go hand in hand with bottled chain, liquid-based and on-site gas supply to achieve a breakthrough in the same direction: the direction of bottled chain, based on the existing 10 bottled chain terminal, make rapid progress, base on central China and rely on the prefecture-level market, and strive to reach the scale of 50 bottled chain terminals by 20 14. In the direction of liquid base, on the basis of the liquefaction capacity of the existing three bases18,000 m3/h, we will strive to build three or five more bases in Central China 20 14 years ago, so that the liquefaction capacity will reach 40,000 m3/h, which will provide a stronger guarantee for the development of bottled chain stores. On-site gas supply direction, mainly in provincial capitals, focusing on finding small and medium-sized customers in national industrial parks and industrial parks. 20 10 company established on-site gas supply service for quantong coating board, Philips and xingfa group, and 20 1 1 provided on-site gas supply service for wuchuan heavy industry, Yili, Haier, Sany heavy industry and Jiangxi Saiwei. At present, in the field of on-site gas supply, the company has 130 storage tank customers and 6 on-site gas production customers. By the end of 20 14, there were 400 storage tank customers and 20 on-site gas generation customers.
Second, the business breakthrough strategy
Living in a corner, how to be stronger and bigger? In order to gain more market share, we must achieve regional breakthrough. The company proposes to complete the regional breakthrough in western Hubei, Hubei and central China in three stages. 20 10 built a new liquid production base in xiaoting district, Yichang city, and acquired Yichang Lantian gas co., ltd and Jingmen hongcheng energy development co., ltd. 20 1 1 Xiangyang Heyuan Gas Co., Ltd. and Shiyan Heyuan Gas Co., Ltd. were established, and Jingzhou Hualong Gas Co., Ltd. was acquired, completing the first stage of the breakthrough in western Hubei. 20 1 1 Since the second half of the year, the company has set up four bottled chain terminals in Wuhan and Huangshi, and built a new liquid production base in Xishui County as a support. In the second stage, the regional breakthrough in Hubei Province was basically completed. In 20 12, the company has started to promote to other provinces in central China, such as Jiangxi, Anhui, Hunan and Henan, and plans to achieve the third-stage breakthrough in central China in 20 13, covering the whole central China market.
Third, management breakthrough strategy.
With the establishment of the company's business model and strategic objectives, the original management model has not adapted to the company's rapid development. Since the beginning of 20 1 1, the company has reorganized its management system and carried out a series of solid and in-depth management reform activities with full participation: first, it has established a set of organizational structure with clear responsibilities and unified powers and responsibilities; The second is to establish a salary system that adapts to the new organizational structure and supports the company's sustainable development; The third is to revise and improve all systems and processes, with special emphasis on standardized management of safety systems and processes; The fourth is to build a powerful information management platform. The company will firmly grasp the management goal of "taking safety management as the core, cost control as the means and human resources as the guarantee" and push the overall governance level of the company to a new level.
Fourth, the talent breakthrough strategy
Human resources are the most basic and core factor for the company to achieve leap-forward development. Without a talent strategy system, it is impossible to support the company's development. Since 20 10, the company has launched three major talent initiatives: "internal professional titles and promotion channels of grassroots employees, talent base construction, and college students going to the grassroots". First, an "internal title evaluation system" was established to provide a basis for the salary increase of outstanding grass-roots employees. Ensure safety, production, quality and service, ensure the stability of grassroots teams, and increase the income of outstanding grassroots employees; Establish an "employee promotion channel system", set clear promotion guidelines for each position, and encourage grassroots employees to work hard and be positive. Select outstanding employees with grass-roots work experience to enrich all management positions. Second, all new employees are arranged to exercise at the grassroots level, so that they can study and practice as soon as possible, integrate into the company and grow rapidly; At the same time, preferential policies are implemented for college students' salaries. The third is to establish a talent base. The expansion of the production base in western Hubei and the establishment of Yichang bottled chain company as a talent training base will provide reserve forces for all kinds of talents needed for the company's development.
Verb (abbreviation of verb) technology breakthrough strategy
First, in the technical direction, extend the technology to the customer terminal, continuously optimize the customer gas consumption scheme, improve the customer gas consumption efficiency and reduce the gas consumption cost; Through equipment transformation and technological innovation, improve the operation level of equipment, save energy and reduce consumption; Increase the application research of gas products in new fields and broaden the market of gas products; Actively explore the recovery and purification of chemical tail gas and the utilization of rare gas circulation. Second, to build a technical team, first of all, cultivate and improve the existing technical personnel level of the company, and form a three-level technical talent system, that is, the basic talent system for equipment operation; Customer-oriented gas technology application service professional talent system; Develop high-end talent system of new gas technology, new equipment and new technology. Secondly, introduce top talents in the industry; At the same time, introduce talents from colleges and universities to cultivate digestion. Third, build a technical platform to form technical cooperation with counterpart universities; Form a cooperative development platform with gas equipment and process manufacturers; Establish a technology and product research and development center in the company. Strive to stand at the forefront of gas technology in China and compete with international giants in related fields of gas industry through 5- 10 years' efforts!
Sixth, the capital breakthrough strategy
Complete the clarification of original assets and shares, standardize internal financial management, win the support of banks to a greater extent, advocate the spirit of harmony, unite industry partners, build investment platforms with upstream and downstream manufacturers, break through the bottleneck of funds and broaden financing channels. Lay a solid foundation for the company to enter the capital market. On August 3rd, 20 1 1 year, the company was renamed as Hubei Heyuan Gas Co., Ltd. on May 7th, 20 12, and the company was renamed as Hubei Heyuan Gas Co., Ltd., guided by the business development mode of "bottled chain as the core, liquid base as the guarantee and on-site gas supply as the support", 20/. The liquefaction capacity of Changyang, Xiaoting and Xishui three liquid bases reached18000m3/hour, and the company's sales reached 400 million yuan. With the construction of bases in Anhui, Jiangxi, Hunan and Henan, the liquefaction capacity of the company will reach 40,000 cubic meters per hour in 20 14 years; 50 bottled chain terminals will be established in Central China, forming a market network all over Central China, achieving market coverage in Central China and achieving sales of 654.38 billion yuan.
There is still a long way to go in Xiu Yuan, and I will go up and down for it. In the future, Hubei Heyuan Gas will unite sincerely, go forward bravely, and complete the transcendence again and again. In the field of gas industry bottling, the scale will be the largest in China, and it will set an industry benchmark in management!
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