Publicity and planning scheme

5 essays on publicity and planning schemes

In order to effectively ensure the level and quality of things or work, it is often necessary to prepare a plan in advance, which is a highly operable written plan. How to make a plan? The following are five publicity and planning schemes I have collected. Welcome to share.

In order to make teachers and students understand the essence and social harm of illegal fund-raising, establish awareness of prevention, enhance self-protection ability and safeguard their legitimate rights and interests, Wuzhong Liang Middle School in Lezhi County launched the publicity month of preventing and cracking down on illegal fund-raising according to the unified arrangement of the county leading group for cracking down on illegal fund-raising.

First, careful deployment, careful arrangement and various forms.

The school attaches great importance to this publicity and education activity to prevent and crack down on illegal fund-raising. A leading group with President Liu Shibing as the team leader, Deputy Secretary Yan Banghui and Vice President Yang Shenghua as the deputy team leaders, and the school administrative office, the Political and Educational Affairs Office, the Youth League Committee and the school financial office as the member units was established.

On XX, organized all the leaders to learn the "20XX Publicity Month Activity Plan for Preventing and Combating Illegal Fund-raising in Lezhi County", and printed the plan on the posting boards of all grades, offices and campuses for posting, and made a banner of "Cherish your life's hard work and stay away from illegal fund-raising" to hang on the Li Jiawan campus, with the caption "Stay away from illegal fund-raising" scrolling on the led at the entrance of the old teaching area and the school gate. Rejecting the temptation of high interest rates and other five slogans, the school has also produced special publicity panels to publicize the characteristics, common methods, legal consequences and the "five discouragements" to stay away from illegal fund-raising, and has taken this work as the key implementation of the recent campus publicity and education on the rule of law, and carried out targeted publicity and education on preventing and cracking down on illegal fund-raising.

Second, highlight key points and enhance pertinence.

According to the spirit of document 19991February 15, [20XX]X was issued by Leban, closely focusing on the social harm, main manifestations and characteristics of illegal fund-raising, and widely publicizing relevant laws and regulations, financial fraud legal system, letters and visits regulations, etc. to prevent and combat illegal fund-raising. At the same time, pay attention to in-depth study and analysis of the characteristics of illegal fund-raising, and analyze why teachers are high-quality talent groups, but some people are still deceived, mainly because they can't stand it.

Preventing and cracking down on illegal fund-raising publicity and education activities has further improved the legal awareness and prevention awareness of all teachers and students, further enhanced their ability to identify investment channels and participate in economic activities in social life, effectively safeguarded their legitimate rights and interests and promoted social stability. We will take this publicity month as an opportunity to further intensify publicity, make the legal knowledge of preventing illegal fund-raising known to everyone, and create a good atmosphere of the rule of law for maintaining social harmony and stability.

The second part of the publicity plan is based on the spirit of the document "Quality Tourism, Go with You" issued by the National Tourism Administration, the Sichuan Provincial Tourism Administration and the Chengdu Tourism Administration. In order to fully implement the "National Tourism Service Quality Improvement Year" in Chengdu and combine the actual development of tourism in our city, this implementation plan is formulated.

I. Theme of the event

Quality tourism, rational consumption and civilized tourism

Second, the way of activities and specific measures

(A) the way to promote tourism public service advertisements

Send the distributed public service advertisement of "quality travel, accompany you" to tourism enterprises, hotels, restaurants, bus TV stations and tourist center stations for broadcasting in time, and contact the network and county media to broadcast the advertisement.

(two) to carry out civilized tourism, rational consumption into community activities.

Make full use of the opportunity of "civilized tourism and rational consumption" in the second week of April 2008 to enter the community publicity activities, organize various tourism enterprises to go deep into the community, and publicize to consumers how to be alert to the low-price trap, pay attention to civilized tourism, safety and rights protection.

(3) Organize the media and journalists to report on the quality trip of "Walking with You".

June 10-July 10, collect the interview information about "Quality Tourism, Walk with You" in our county, create a good atmosphere of quality year, and report the development of this activity to Chengdu Tourism Bureau before July10.

(four) the implementation of volunteer activities in tourist attractions.

On September 19 -27, in cooperation with Chengdu Tourism Bureau, volunteer students from the Tourism School went deep into scenic spots to promote "quality tourism and rational consumption" and distributed publicity materials in combination with the publicity activities in world tourism day.

(5) Multi-directional and all-round publicity

During the activity, we will widely publicize the activity of "quality tourism, accompany you" by means of fixed publicity spots and public service advertisement columns, and mobilize travel agencies, restaurants, scenic spots (spots), railway stations, stations and other places with relatively concentrated personnel to carry out publicity.

model

Tourism has been an indispensable activity in our life for a long time. Under the premise of great economic development, more and more people choose to take part in tourism activities in their spare time. These are all important ways to promote the re-development of China's economy and necessary measures to expand domestic demand and improve people's lives. I believe that the tourism industry in our country will develop faster under the impetus of economic development!

I. Introduction

With the social progress, economic development, people's lives.

The quality is as high as sesame blossoms, but the high-quality domestic garbage has brought endless negative effects to our surrounding environment. Environmental protection will not only affect the living environment of a place, but also affect the local economic development, educational progress and the future development of the country. In order to make us have a comfortable and clean study and work environment, we should pay attention to environmental protection and environmental awareness during holidays. Environmental protection is a subtle education system, which needs us to start from the side. To this end, we specially held an environmental protection small paper crane competition.

Ii. background and purpose of the activity

Activity background:

The free opening of xx Mountain Scenic Area has brought great convenience to residents' travel, but it has also brought great health risks. With the explosive growth of the number of tourists, it is urgent to advocate green tourism and civilized tourism. Public welfare undertakings depend on the joint efforts of people from all walks of life. As college students, it is necessary for us to participate in such a national activity and encourage us to carry out such a public welfare activity during the summer vacation.

Activity purpose:

1, by making paper cranes, enhance the atmosphere and publicize the concept of environmental protection and conservation of green tourism;

2. It is the concept that tourists practice civilized tourism independently by giving gifts, passing blessings, communicating and other activities to close the distance and achieve the purpose of "attacking the heart";

3. With the support of the scenic spot management department, it has aroused great repercussions and achieved the goal of "civilized Yuelu and civilized Changsha";

4. By writing calligraphy with waste paper, try to strengthen everyone's awareness of environmental protection and highlight the theme of the activity;

5. We mobilized all the staff to participate in the theme by teaching the folding crane and calligraphy.

6. Enhance the popularity of the Social Practice Club of Central South University through activities and publicity.

Three. Feasibility analysis of activities

In recent years, with the increase of people's travel frequency, the management of tourist attractions has become a serious problem, and the free opening of Yuelu Mountain has undoubtedly increased the difficulty of this management, which has attracted the attention and concern of various departments. Through some measures, people's awareness of environmental protection is increasing day by day, so this activity just gives tourists a shot in the arm for their environmental protection concept; In addition, the purpose of tourists' travel is to appreciate the natural scenery of nature, and they are very supportive of civilized tourism and green tourism: this time it is a public welfare activity and will not be excluded; The expenditure is relatively small, which is concrete and feasible.

Four. Overall arrangement of activities

Activity name: environmental protection small paper crane, thousand people competition!

Theme: Green Tourism

Activity time: July 20xx 10

Venue: xx Mountain

Organizer: xx University Club

Practice club

Co-organizer: xx Mountain Management Office

Activity content:

Promotion stage (July 5, 20xx): 1. Set up warm slogans along the way from the west gate to the sightseeing corridor to remind tourists of the location and time of activities, and at the same time publicize the concept of environmental protection and green; 2. At the same time, draw banners on both sides of the sightseeing corridor to attract tourists' attention. 3. At the same time, use multimedia to play some songs and folk songs about Yuelu Mountain and environmental protection to create momentum for the event.

Activity implementation stage: 1. Make paper cranes from the waste paper collected at ordinary times and hang them on the eaves or branches to drive tourists to make paper cranes and promote the concept of environmental protection; 2. Hold a prize-winning question-and-answer session on environmental protection knowledge to further publicize the concept of environmental protection; Warm message-let tourists leave messages about this activity and put forward opinions and suggestions on the management of tourist attractions.

Verb (abbreviation for verb) Resources required for activities

Human resources: 3 persons, serving as the main person in charge of each link of the activity.

Some college students from central and southern China helped the organization to complete all aspects of its work.

Material resources: large banners (* *10 small pieces)

Some warm little slogans (posted along the way)

A set of microphones

beach umbrella

Old white paper

Some hints

Three pieces of red paper

The concrete implementation of intransitive verb activities

1. Preparation before the event: communicate with relevant units and organize publicity (including volunteer recruitment).

Set up an emergency team composed of three people to deal with the emergency.

(1) On July 5th 10, leaflets were posted and four banners were hung. The banner reads "environmental protection small paper crane, a thousand people win glory". The specific arrangement is to post a warm reminder along the way from the west gate to the sightseeing corridor, and the banner is hung on the road near the sightseeing corridor. The work was done by three people.

(2) On July 5th, 1 1, a green post was set up near the awning, paper cranes were made and hung, and music was played to attract people's participation. Three people were responsible.

2. Implementation stage

At (1) 12 The first activity: promote environmental protection, thousands of people make paper cranes to send blessings, and under our guidance and publicity, mobilize tourists to make paper cranes to send blessings.

(2) Second, there are prize-winning questions and answers about environmental protection knowledge. Publicity drives tourists to actively participate and raise awareness of environmental protection;

(3) the third item

Activity message: interspersed in the first two activities, when tourists leave, write down their views and suggestions on our activities.

3. Future activities:

(1) meeting summary

(2) Post a thank-you note

(3) Write a summary of activities.

(4) Show the results of activities.

If it rains, the exhibition time will be postponed.

We have basically done everything we want to do well in this planning, and we have basically done everything we want to consider. These are all things that we do well in the process of continuous development. These are the achievements we have made since we kept on moving forward. These are our pride and pride. I believe we can do well!

Publicity and planning scheme 3 I. Theme of the event:

World No Tobacco Day Campaign

Second, the purpose of the activity:

Various diseases caused by smoking have become a great threat to human health. The World Health Organization has designated May 3 1 day as "World No Tobacco Day" every year. Countries also carry out various publicity activities during festivals to tell people about the harm of smoking to human beings and society, and strive to keep people away from tobacco.

Third, the event background:

This year is the 24th "World No Tobacco Day" with the theme: "A small cigarette harms thousands of people". Teenagers have become the "main force" among smokers, and teenagers are the future of the motherland. Only by keeping teenagers away from tobacco can society have hope. Let more people know the harm of smoking and cherish life.

Fourth, the significance of the event:

The significance of World No Tobacco Day is to publicize the concept of smoking ban, let more people know the harm of smoking and cherish life.

Verb (abbreviation for verb) Activity time and place:

At noon on May 3 1 day; At the entrance of the canteen of Ren 'ai College of Tianjin University

The activity process and content of intransitive verbs;

1, the form of publicity shall be determined one week before the event.

A) determine the duration of the activity.

B) Determine the main form of publicity activities (exhibition boards or posters).

2. After determining the main content and form of the activity, each department will design exhibition boards (or posters) to highlight the theme.

A) Representatives of all ministries prepare their own instructions to explain the dangers of smoking to the teachers and students of the whole school and publicize the theme of this World No Tobacco Day: "A small cigarette harms thousands of miles".

B) Make detailed requirements for the lecturers attending the meeting.

1) The main lecturer must arrive at the activity site at the first time.

2) Deploy personnel from a certain department to provide logistics services.

Seven. Activities required:

Display boards and posters

Eight. Follow-up supplement to the activity:

Analyze the remaining points and shortcomings in the activities and make records.

Publicity Plan 4 Guangxi Vocational College of Water Resources and Electric Power will jointly hold the first cultural exhibition with the theme of "Welcome the Olympics, create a new atmosphere and create a harmonious campus" from April 25th to 26th, 20xx, together with Spark Literature Society, university newspaper, calligraphy and painting society, press corps, radio station, Deng Xiaoping Theory Research Association and mental health association. This activity involves both inside and outside the school, with a large number of participants and profound influence. It has become a hot spot in the exchange activities of major universities in Nanning, and it has been widely publicized inside and outside the school. In this regard, the public relations department of Spark Literature Society of our school is the designated publicity and planning unit for such campus activities, and has a deep understanding of the feasibility of merchants sponsoring college students' activities, especially our activities. Now let's make a sponsorship feasibility report for your organization.

First, the feasibility analysis:

1. This sports meeting was strongly supported by the Youth League Committee of the College and relevant departments of the school. Large scale and many participants. It can attract more teachers, students and personnel from other schools to participate, which will be welcomed by students and promote the development of literary works in the school, and will certainly arouse the sensation and recognition of the whole school.

There are more than 7000 college students and many foreign schools. During the activity, there was a large flow of people and a dense population, and our school had a high consumption capacity, which had a more obvious publicity effect on your unit.

This activity has attracted the attention of the teachers and students of the whole school, so your unit will also be vigorously publicized.

Second, the way of publicity:

1, Banner: maintain a week's banner publicity, hang a banner in the school two days before the activity (the banner content is the activity content and the company-related publicity-sponsor name) and paste it in the sports ground and other places with the most traffic.

2. We will point out in the event poster that your organization is a sponsor. (Pre-publicity)

3. Promote your company during the event and increase publicity.

4. Publicize and distribute leaflets on the school website before and after the activity (if you provide leaflets).

Third, the publicity effect:

I hope that the attraction of this activity will help your company attract more attention, and at the same time, we will increase our efforts to help you promote it.

1. Posters and leaflets will indicate "This activity is sponsored by your company".

2. This activity can also help your organization distribute leaflets inside and outside the school (if you provide leaflets).

3. The banner indicates the sponsor.

Four. Activity funds forecast:

Total activity funds:

The expenses borne by the organizer: the banner publicity expenses of your unit;

The meaning of verb (verb's abbreviation) sponsoring activities:

1, increase school-enterprise exchanges and cooperation, * * * with learning, * * * with development.

2. Expand your company's influence in colleges and universities, and improve your company's market share and influence in colleges and universities through comprehensive publicity.

3. Establish corporate image by sponsoring related activities and improve the social benefits of the unit.

We sincerely hope that we can take this activity as an opportunity to establish a longer-term cooperative relationship with your organization and help your organization not only in schools.

It also includes realizing benefits outside school and in society. We will provide greater support and help for your company in the future work.

Venue: Guangxi Vocational College of Water Conservancy and Electric Power

Foreign-related matters: College Youth League Committee (specifically responsible for the school Youth League Committee and the International Liaison Department of the host society)

Sponsor:

I hope your company will seriously consider our suggestions and give us valuable suggestions. We are responsible for all the publicity activities of the school, and the unit can send people to supervise. I hope we can cooperate with your company to run this sports meeting well. Looking forward to your reply and your joining!

Article 5 of the publicity and planning scheme I. Activity ideas:

On May 25th, 20xx held the first Jiuchuang Decorative Beer Festival to gather popularity, achieve the purpose of brand promotion, and let the participating customers establish word-of-mouth communication and potential consumption base.

Second, the activity content:

Activity theme: Three major activities in "Beer Carnival Night"

Campaign slogan: A renovation, forever friends.

Activity time: 6: 30 pm on May 25th-9:30 pm on June 6th (obsolete).

Venue: Weifang Jiuchuang Decoration Headquarters

Participants: all citizens

Third, the deployment of activities:

1, ticket distribution

Two days in advance (May 22nd and 23rd), free tickets will be distributed at specific locations:

(1) nearby middle schools, technical secondary schools, vocational secondary schools and evening schools;

(2) nearby entertainment places (cinemas, nightclubs, bars, etc.). );

(3) Nearby residential areas and commercial areas;

2. Site layout (scene)

(1) Hanging campaign banners and lamppost flags on the spot;

(2) On-site planting activities to publicize colorful flags;

(3) Inflatable dolls and large-scale paintings are placed on site;

3. Media promotion

(1) Inviting the media to make special reports and other provincial and municipal media to report on "Beer Night" can dig out the topic of "decorating supermarkets to provide colorful nightlife for the community";

(2) Make a special advertisement CD and play it at the entrance of exhibition hall and flagship store;

(3) Broadcast time: all-weather broadcast;

Three. Activities:

Activity 1: reply to beer knowledge, invite customers to participate in the activity, and win a bottle of beer if you answer correctly;

Activity 2: Beer Competition-Super Brewmaster: Invite customers to participate in the activity;

Rules of the game:

1) Select 10 customer participation, and divide into two groups with 5 people in each group;

2) Each player puts 3 glasses of beer on the dining table;

3) The players all bite the paper cup with their mouths to see who can finish it the fastest;

Awards: Two Super Brewmaster, each 1 case of beer, number of participants 10, 3 bottles of beer;

Activity 3: Champion of Wine Competition: Invite customers to participate in the activity:

Rules of the game:

1) Please invite 10 players (divided into two groups with 5 people in each group);

2) The task of each player is to drink the most water in 1 minute;

3) The fastest is the night wine king;

Award: wine king: 3 cases of beer; Prize: 1 case of beer; Participation Award: Designate 8 people and give away half a case of beer;

Activity 4: beer tasting (inviting customers to participate in the activity)

Rules of the game:

1) Pour different brands of beer into several cups, and participants will taste them to see who can separate them. After the results are announced, please ask professionals to comment;

Activity 5: Drumming and delivering wine: Invite eight customers to participate in the activity.

Rules of the game:

1) The staff blindfolded and drummed with their backs to customers;

2) Place 2 glasses of beer on each participant's table;

3) Drums began to spread, and customers who received beer from drums wanted to drink a glass of beer at their table, and those who finished drinking were eliminated;

4) Beat the drum ten times, and the game is over;

5) Competition result: There are two cups in front of the winning prize table and one cup for the encouragement prize. Outsiders can also participate in prizes;

Awards: first prize: put a case of beer; Incentive award: half a case of beer; Participation award: two bottles of beer;

Activity 6: Have a glass of wine blindfolded: Invite on-site customers to participate in the activity.

Rules of the game:

1) Please invite 6 couples or friends to participate in the activity;

2) Men and women stand on one side, blindfolded, and the distance between the two ends is 8 meters;

3) After the host announces the start, the drummer takes a step every time he hits both sides, and after 8 steps, he plays the long drum to make a cup;

4) Winners and participants will be decided according to the results. The winner will become the Cup, and the participants will become the participants.

Awards: first prize: 2 cases of beer (one for each person); Participation award: put a case of beer (nobody half a case).

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