How to communicate with people in graphic design

Question 1: Is it important to communicate with people in graphic design?

When designing, you should always communicate with customers or businesses to understand their needs and clearly understand what they want to do.

If you don't like to talk, just listen to your customers and business to talk about your requirements. Strong understanding can make up for the shortcomings of not being fond of talking.

Question 2: What's the difference between visual communication and graphic design? I graduated from visual communication, so I will tell the landlord what I have learned from visual communication!

Visual communication first gives people a vague feeling. What do I want to convey to others, images? Words? Or brain waves. . .

Visual communication is actually similar to what the landlord said, that is, the same operating software and the same course as graphic design.

But in general, visual communication can be described in four words: extensive but not refined, and the course of visual communication will involve many aspects.

For example, always print after design! There are printing courses in it, but the teacher won't give you an in-depth explanation. At most, he will take you to the printing factory and tell you the specifications or printing conditions of the paper.

It will also involve packaging, clothing and so on, and there are many interesting and boring courses.

As for the graphic design major, I guess it will be similar. Personally, the current graphic design can no longer meet the market demand. Many of them will involve 3D and other series of software. Although the visual communication is extensive but not sophisticated, it is best to have an erection ~ alas ~0 points, typing so many words. Please choose by yourself.

Question 3: How can graphic designers improve their design level?

Repeat a lot of practice. Without enough practice, even if you have enough design talent, you can't improve your design level. Only by practicing repeatedly can we improve our design ability quickly. The more we do, the faster we improve. There is no shortcut to this, we must do it in a down-to-earth manner. Of course, if you don't think when practicing, you will only get twice the result with half the effort. Just like learning to draw, you need not only strokes, but also brains. You can watch tutorials online and practice more, which will definitely improve.

ask

Learn to communicate, ask if you don't understand. Although most designers are not extroverted, knowing how to communicate with others is still a course that every designer must master. Design is not behind closed doors. Designers should not only communicate with customers, but also communicate with colleagues and classmates. Of course, they also need to communicate with other designers through the Internet. Only designers who are good at communication can improve themselves better and faster.

know

1, designers should master relevant professional theoretical knowledge and read more professional theoretical knowledge to check for leaks and fill gaps. At the same time, we need to learn all kinds of knowledge. With rich knowledge, there will be more "materials" in your brain, and they may all participate in your design, and your design will be vivid and full of ideological connotation. So well-known design masters are often all-rounders. They are not only proficient in design, but also in many other fields.

2. Designers should know how to experience life and understand the world. This requires actual investigation and personal experience. Otherwise, your design can easily be divorced from life and lose its appeal, because design originates from life and serves life. At the same time, designers need to know more about the world in order to gain more knowledge and keep the latest ideas. No matter how rich the design experience is, the works of a backward and ignorant designer will always look lame and vulgar.

Of course, if you want to have rich knowledge and insight, you need to take the initiative to pay attention to and accumulate it in your daily life.

diligent

Designers are not an easy job and need to study hard. Most excellent designers are "self-taught". If you don't take the time to improve yourself at ordinary times, the design level will be difficult to improve, or even retreat if you don't advance. Therefore, it is suggested to spend more time on design after studying or working, so as to improve your design level more quickly.

long

Design can't be done overnight. It takes a long time to have excellent design level and valuable design experience. Since you have chosen the profession of designer, you must be patient and work hard. Although you will encounter many hardships, difficulties and setbacks, don't back down and don't give up. Without these, how can your design ability grow and how can you gain experience? So what you need to do is to forget them, look forward and go on confidently. Your steps will be smooth one day, and then success will wave and smile in front of you.

Question 4: Graphic design talks about customer skills. Business is learned from the market, not books. I once read an old salesman's confession and shared it with you. I hope it helps you.

1. When chatting with customers, you don't need to talk too much about technology and theory, but today's news, weather and so on. Therefore, salespeople must read more books and magazines about economy and sales, especially daily newspapers, so as to understand the news and news events of the country and society, which is often the best topic, so that we will not be considered ignorant and knowledgeable when visiting customers.

2. About the salesman's four hours in the evening. A salesman's achievement depends largely on how he spends those four hours in the evening. The worst salesmen watch TV at night, or complain, go out to play, etc. Such a salesman is worthless. Ordinary salesmen go to customers for entertainment, drinking and chatting. Such salesmen will have orders, but I personally think it is difficult to achieve high success. A good salesman arranges information, analyzes customers and makes plans at night. This kind of business is good and should have a bright future. I think the best salesman insists on reading for an hour after finishing the salesman's work. I think this kind of business is very promising and I can be a boss in the future.

3. About the salesman himself. Many people think that salesmen should be tall and handsome. A salesman must be eloquent and articulate, and it is good to spit out the oil in his mouth. Salespeople must be able to smoke, carry cigarettes with them and give them to everyone. Salespeople must know how to drink, white wine and beer. Actually, I don't think these are important. My personal height is less than 160MM. When I first started my business, I felt very inferior, and I was not fluent in speaking, let alone eloquent. I never smoke. I can drink one bottle of beer at most, and I'll get drunk if I drink too much. But diligence can make up for it. When I started my business, I was in Huizhou for the first three months. I took some clothes and went to my brother's factory in Dongguan for a few days. An industrial zone, a series of industrial zones. In this way, I walked for three months, and several customers ran away, but a pair of leather shoes were rotten, and people were as black as black charcoal heads. Now that I have opened my own factory, I often ask the salesman if he was killed in the first three months, and then I can get through it. So the business office is outside the factory.

About finding customers

The first three months of entering the company is the most crucial three months to test the success of the salesman, which can be said to affect the salesman's future business work. The first one is how to find customers, about how to find target customers. Generally speaking, after a new salesman enters a new company, he will find his own customers to visit after he is familiar with the product knowledge 1 week. If there is no business manager or boss to provide customer resources at first, you can find customers by the following methods.

1, Yellow Pages, there are many yellow pages in general companies, such as Shenzhen Yellow Pages. We can find our original target customers according to the above classification. Now there are many professional industry yellow pages in Shenzhen, such as home appliances yellow pages and toys yellow pages. Salespeople had better find such yellow pages to collect first-hand information. These yellow pages are generally available in large libraries. You can take a notebook and copy it there.

2. Browse job advertisements, just like in Shenzhen, Shenzhen Special Zone Daily has a large number of job advertisements, and Southern Metropolis Daily has job advertisements every Monday. We can get the customers we want by reading the job advertisements. We can also go to the nearby job market. The general recruitment market will post the name and type of work of the daily recruitment unit at the door. We can also analyze what he does by the type of job he recruits, so that we can find the customers we want. Also, we can visit some big industrial areas. Now almost all factories are looking for jobs, and we can also find them through the job advertisements at their doorsteps. We can also look at online recruitment websites, such as Zhuo Bo Recruitment Network.

The advantages of finding customers from job advertisements are: first, you can find many new customers, because there are many new factories that he just opened or moved here. If we find him first, we will get there first. In addition, manufacturers who can generally recruit a large number of workers are doing well, and they are relatively confident in paying back money after successful business in the future.

3. Network search. We can search through keywords, such as entering the product name of the customer we are looking for in Baidu, and we can find many customers. We also ... >>

Question 5: Is there a difference between visual design and graphic design? There are some differences between visual communication and graphic design:

The former includes the latter but does not emphasize the visual experience but conveys information, and the latter may need the assistance of the former, but emphasizes the visual impact brought by the former, and information is secondary, so different people feel differently.

Visual communication:

Visual communication is the communication between people in the form of "seeing" and the way of expression and communication through visual language. People from different regions, colors, ages, genders and languages communicate information, emotions and cultures through vision and media. Visual observation and experience can overcome the barriers of language and different characters, and they can gain understanding and interaction by relying on their own visual knowledge "pictures"-images, graphics, patterns, pictures, pictures and schemas.

Graphic design:

The process by which a designer expresses some basic graphics on a plane according to certain creativity. It is to convey semantics on the surface with points, lines, surfaces and colors.

Question 6: The Secret of Beauty in Graphic Design How to become an excellent graphic designer is not an easy task. It needs not only a certain talent, but also the knowledge of learning methods and working hard for it in order to succeed.

First, we should pay attention to the collection and collation of professional materials and various information.

In the process of learning and improving graphic design, it is very necessary and basic to collect and accumulate professional materials and various information. This is a long-term uninterrupted work. It is normal that many novices often feel frustrated because they can't get creative when designing. Because the enhancement of people's thinking ability is obtained through continuous study and practice, the more information the human brain accepts and stores, the stronger the related thinking ability will be. Therefore, if beginners want to change this situation, they must first carefully collect and accumulate professional information.

In particular, obtaining information does not mean actually having information. The so-called "amateurs watch the excitement, and experts watch the doorway." If you want to see the "doorway" from the data and help improve your level, only superficial and general browsing will not bring results, especially when it comes to mastering specific design skills such as plane modeling, material application, color matching method and decoration use. It is suggested to remember on the basis of learning. The more styles you remember, the more ways and rules you can find for design modification, and so on. The truth that "you can recite poems without knowing how to write" is also applicable to the study of graphic design. Although this method looks a bit stupid, it is very useful. Of course, in the process of learning, it is not enough to accumulate only the professional information, because the design method of plane regeneration from plane, although very practical, is difficult to get rid of the influence of other people's ideas and get innovation and transcendence from higher demand. Therefore, we need to obtain all kinds of information outside the major more widely, such as the achievements of scientific and technological development, the development trend of culture, the works of various artistic categories, and various thoughts and concepts existing in literature, philosophy and music, so as to broaden our knowledge, increase our knowledge, learn from others, and get more enlightenment from them, thus producing better ideas.

In addition, in the face of ever-changing and complicated information, we must learn to use scientific methods to summarize and sort it out, so as to facilitate storage and application, delete outdated and useless information in time, capture the latest and most valuable information, and bring convenience to our real use of information. In particular, all kinds of non-professional information can not be used directly, and designers need to learn to sort out, refine, transform and sublimate. These are all manifestations of learning and working ability. Having this ability will not only get twice the result with half the effort in the learning stage, but also benefit a lot in the long career.

Second, we should be good at learning and improving through imitation.

Imitation is the essential feature of advanced life. I remember that American psychologists said that imitation, as one of human behavior patterns, is the result of learning. The use of imitation in the learning process, from the point of view of the behavior itself, should be regarded as a kind of plagiarism and the antonym of creation. It can't show how good its technology or ability is. However, it should be noted that many successful inventions or creations begin with imitation, and imitation should be regarded as a good learning method.

For beginners, you can't expect to turn a wonderful pen into a flower overnight. You should honestly start by imitating other people's designs. Just like learning calligraphy requires copying, copying should be the starting point of learning. Therefore, my advice to beginners is to find your favorite designer as soon as possible, and consciously imitate his design skills and style from now on, cultivate feelings and practice skills. At this learning stage, you need to constantly "love the new and hate the old", learn a little from here and there, and finally you can find your own strengths and form your own design style.

It should be reminded that any good learning mode needs correct methods. If your imitation of other people's works is unchangeable, it is not real learning. Learning to give an example is to imitate the meaning of learning.

Third, we should constantly improve our aesthetic ability and establish our own aesthetic view.

Aesthetic ability, also known as "aesthetic ability". It refers to people's ability to understand and evaluate beauty, beautiful things and various aesthetic characteristics, that is, people must have sensibility, judgment, imagination and creativity when they analyze and evaluate various things and phenomena in nature and social life. As a designer, cultivate and improve the examination >>

Question 7: What is the basic knowledge of typesetting in graphic design? If it is typesetting, it is best to use ILLUSTRATOR for a single page and INDESIGN for a manual. See what you want to arrange, decide the proportion of words and pictures, and look at more excellent works. As long as the software is familiar, the aesthetic feeling can be exercised.

Question 8: The relationship between graphic design and visual communication. Graphic design can also be called visual communication, but it seems that the scope of graphic design is a little wider. As for the decoration design you mentioned, it should belong to the category of environmental design. However, the design in this respect is also related to a certain extent.

Question 9: What does it take to become a professional graphic designer? Successful graphic designer

A successful graphic designer

1, a successful designer should have the following points:

Modern designers must have broad cultural vision, profound wisdom and rich knowledge; They must be knowledgeable, sensitive and innovative problem solvers. They should consider social reflection and social effects, and strive to design works that are beneficial to society and can improve people's aesthetic ability and psychological pleasure and satisfaction. They should summarize the characteristics of the contemporary era and reflect real aesthetic tastes and ideals. At least you should understand that excellent designers have their own methods, clear images and logical views.

Designers must be confident and firmly believe in their personal beliefs, experience, vision and taste. No blind obedience, no narcissism, no arrogance, no drifting. Face it with a rigorous academic attitude, not for individuality or design. As a designer, you must have unique quality and superb design skills, that is, no matter how complicated the design topic is, you must conscientiously sum up experience, think hard, scrutinize repeatedly, absorb and digest the same type of excellent design essence, so as to achieve new creation.

3. As a profession, graphic design has a great relationship with the perfection of designer's personality, which often determines a designer's design level. The higher the level, the better his understanding, balance, discrimination, coordination and handling ability, which will help him overcome one obstacle after another in his design career, so designers must pay attention to personal cultivation. Scholars often say, "fix its shape first, then practice its products."

4. The improvement of design must be carried out through continuous learning and practice. The extensive participation and concentration of designers are contradictory and unified. The former is the source of inspiration and expression, and the latter is the attitude of work. Good design is not only the creation of graphics, it is the result of a lot of intellectual work, covering different fields and playing different roles, which can keep us open-minded and bring more information to our design. The most important thing in design is ideas, and good ideas need to be cultivated and incubated. Design also needs a broad vision, so that information has a broad source. An important feature of learning graphic design is analogy, and art is essentially the same. The continuous flow of culture and wisdom is the magic weapon to become an evergreen tree in the design field.

5. Individualized design may come from the long-standing cultural tradition of the nation and the design thought with rich national cultural essence. Nationality, originality and individuality are equally valuable, and regional characteristics are also one of the knowledge backgrounds of designers. Future designers are no longer narrow nationalists, but the symbol of each nation is more reflected in the national spirit, and the nation and tradition will also become schema or design elements. As a designer, we should take national traditions and culture seriously.

[1] Plan your own path well, and don't follow your feelings! According to personal ideal decision, most people do not expect to be academicians or professors, but hope to live a moist and refreshing life. Then, you need to carefully arrange your own trajectory. From which industry to start, get to know this industry gradually, and don't change jobs frequently, especially for a little salary. In the long run, this money is nothing at all. When you have so many years of experience in an industry, money is not a problem at all in the future. Frequent turmoil is not the best policy. Finally, you don't know anything about any industry, and you will always be a novice!

[2] You can do design, but you must not be addicted to design. Never concentrate on design! Put a lot of pressure on yourself. If you put your mind on it, you are destined to be like Kong Yiji! Enough is enough, because design is only one of your future pillars, and it is not the biggest pillar, unless you just want to be a designer until you are old!

[3] Don't be a design expert, just be a comprehensive quality expert! When we are in the enterprise, we often look down on a person and say that he "knows nothing, why do you get so much money and why do you get promoted!" This is a common and typical pedantic statement of designers. 805 1 awesome? Anyone who can go up must have his ability, but you don't. Think about it, the boss has been in business for so many years, isn't he as knowledgeable as you, a recruit? People may be good at management, understand the boss's intentions and coordinate departments. Therefore, we should cultivate our abilities in many aspects, including management ability, affinity, ability to read words and color, and ability to tackle key problems. If you want to be a master of comprehensive quality, the future is bright, otherwise you can only hide in the corner and watch the monitor! Skills other than design are more important ... >>