Traditional Culture Encyclopedia - Hotel accommodation - Life Cycle of Banyan Tree Tengchong

Life Cycle of Banyan Tree Tengchong

According to the enterprise survey, the hotel life cycle is divided into the following stages:

1. Planning stage: In this stage, all aspects of the hotel are determined in the planning and design, including hotel positioning, brand image, architectural style, service standards, etc.

2. Construction stage: At this stage, the hotel starts construction and decoration, including site selection, construction, decoration and equipment installation.

3. Operation stage: At this stage, the hotel officially started to operate, including staff recruitment, training, marketing and customer service.

4. Mature stage: At this stage, the hotel has established a certain brand awareness and customer base, with stable operation and gradually increased income.

5. Recession stage: At this stage, the hotel's market competitiveness gradually declines, the number of tourists decreases, and the income begins to decline.

6. Termination stage: At this stage, the hotel may be closed or rebuilt, or transferred to other investors for redevelopment.