Why do you need to collect cartoon mascots after the representative logo of major events? Why do many singers have their own anthropomorphic cartoon images?

This involves the extension and application of the cartoon image and the value of the image itself!

Extension and application:

Cartoon image has more affinity, which is conducive to the promotion of corporate culture, and its extension and application are often for the promotion of corporate culture and its products. A popular cartoon image can impress consumers more, make products more added-value, and thus open up a blue ocean in the fierce market competition. Cartoon images can even be extended to books and made into cartoons. Of course, it is very difficult to achieve this step, especially for small enterprises, because it requires a lot of capital investment. Investment alone is one aspect, and the key is the image goal and positioning of the enterprise itself.

The value of cartoon image:

The value of animation image can be established step by step from scratch, which is a protracted war and there is no shortcut to success. The initial effect is not obvious, but it can be spread through various networks and traditional publicity channels. The early stage can be a corporate short film, a series of story books, a series of QQ expressions, or a commercial cartoon. There are various channels, but this is only the application of tools, and the key is the target positioning of the image itself. The main goal is set, combined with a set of correct methods suitable for their own publicity and implementation, ten years later, whether it is or not, it has become a classic animation image!

I hope I can help you!