What is the target market for flying pigs?

The target market of flying pig is the market that will mainly provide travel and exit services for young people in the future.

Flying Pig Travel, a comprehensive travel service platform under Alibaba Group, aims to make there is no difficult travel business in the world. Flying pig travel platform provides domestic and international transportation, hotel accommodation, scenic spot tickets, destination play and other products and tourism peripheral services.

Product service

Flying pig travel always adheres to the innovation of products and services to meet the increasingly personalized and diversified needs of consumers. In order to meet the needs of consumers' flexible travel, the hotel pre-sale package came into being: in addition to the "calendar room" sales model of arranging the check-in plan according to the date, it can also "stock up" in advance and make an appointment for verification as needed.

To improve the hotel guest experience, the "credit stay" is introduced for Flying Pig Travel, and consumers can enjoy "three exemptions" services such as no deposit, no queuing and no rounds. Charter a boat to the South Pole, apply for a visa online, and attract more and more consumers to travel by flying pigs through the brand-new travel experience of "traveling around the world on the cloud", regardless of airlines, locations and travel time.

Among the users who travel by flying pigs, the proportion of "post-90 s" has reached more than 60%.

Based on OTP (Online Travel Platform) mode, Flying Pig Travel grows with platform merchants. Flying Pig Travel has created the official flagship store model of tourism enterprises and brands, and created a "second official website" for businesses, where businesses can directly interact with consumers and independently operate, manage and accumulate their own digital assets.

Relying on the store operation system of Flying Pig Travel, merchants can achieve "one-click configuration and multi-terminal delivery", fully reach users in Taobao, Alipay, Gaode map, nailing, word of mouth and other scenarios, and comprehensively manage private domain traffic obtained from online and offline through marketing, content and live broadcast with the help of user operation tools provided by the platform.

In addition, Flying Pig Travel is insisting on exploring digital solutions to help hotels, scenic spots and small and medium-sized tourism enterprises reduce costs and increase efficiency.