Traditional Culture Encyclopedia - Hotel accommodation - What five-star hotels are there in Ningbo at present?
What five-star hotels are there in Ningbo at present?
At present, there are two five-star hotels in Ningbo, CITIC Ningbo International Hotel and Nanyuan Hotel, but there are as many as 13 five-star hotels under construction and signed management contracts, with a growth rate of over 600%.
According to industry sources, the recently laid foundation stone for a five-star hotel is Radisson Hotel, which is located in the exhibition area of the East New Town. Prior to this, the investment of Donggang Hotel, the Portman Center managed by Sheraton Group, the Hyatt International Conference Center of Dongqian Lake, which Ningbo City Investment Corporation cooperated with Hyatt Group, and the Shangri-La Hotel invested by Hong Kong Kerry Group in the Sanjiangkou section of Ningbo have all started construction.
In addition, Tulip International Company, Crowne Plaza Intercontinental Group and Sofitel Accor France have also been put into construction. Another five-star hotel, such as New Overseas Chinese Hotel, Kaizhou Phase II, Regent, Jinsheng, Nanyuan International and Shipu, is planned or intended to be built in the East New Town Exhibition Area.
Chen Canrong told reporters that Kaiyuan also has a five-star hotel project under construction in Ningbo. At present, two international hotel groups in Kaiyuan Xiang have expressed their management intentions. Previously, Hilton Group also intended to cooperate with Kaiyuan, and finally gave up because the hotel was not in the center of Ningbo. He said that Ningbo has now become a battleground for international hotel groups.
It is reported that with the rise of the Yangtze River Delta economic circle, the construction of Hangzhou Bay Bridge in Ningbo and the rise of the port-facing industrial sector in Beilun, the comprehensive effect brought about by the start of Ningbo's tens of billions of projects has made Ningbo's commercial, exhibition and tourism markets increasingly prosperous. At the same time, a data from Ningbo Tourism Bureau shows that in July this year, the number of inbound tourists in Ningbo increased by 37% year-on-year, and the number of days spent by inbound tourists increased by 86% year-on-year, which provided a foundation for the rapid expansion of Ningbo hotel market and made hotel groups start to enclosure crazily.
At present, the hotel occupancy rate in Ningbo is the highest in Zhejiang Province, with an average annual occupancy rate of over 60%. Latent crisis
600% growth rate! Let the industry doubt the rationality of its investment structure and return on investment.
Paulfoskey, vice president of Marriott International Asia Pacific, said that hotel owners often look for management groups after the project construction begins. Because they were in the middle and late stage of development when they intervened, it was difficult to make professional suggestions to the owners on the project itself. He said that for the management of high-star hotels, the control of energy costs often depends on the initial stage. In addition, the number of hotels is also an important reason that affects the profitability of hotels, and these problems are often ignored by owners.
Chen Canrong also told reporters that being a hotel is a highly professional investment. The investment of each five-star hotel is more than 400 million yuan, and the usual payback period is 20~30 years. Investors must fully consider the capital cycle. He also said that generally speaking, if the land price exceeds 30% of the total investment, then this hotel project is debatable.
An industry insider said that after the completion of the 13 five-star hotel, it will inevitably lead to more intense competition among peers. Facing the limited source of tourists, the price war between star-rated hotels will be inevitable, and this result will damage the brand of the hotel on the one hand, lengthen the investment cycle of the hotel on the other hand, and increase the investment risk.
In the investigation, the reporter found that a considerable part of these high-star hotels that have been built, are under construction or will be built soon are invested by private capital. People in the hotel industry told reporters that private capital has entered the hotel industry. From its own point of view, after the early capital accumulation, their funds need to find a new way out, and investing in the hotel industry can improve the visibility of investors. At the same time, in the long run, the value-added of hotel property is also considerable. But these private capitals often lack the industry background of the hotel industry.
Nevertheless, it is a foregone conclusion that there will be 15 five-star hotels in Ningbo in three years. However, it is still difficult to accurately predict the market demand of high-star hotels in three years.
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